---
title: "SeatGeek vs Universe: Which is more popular by branded search?"
description: "Which is more popular in search, SeatGeek or Universe? Compare estimated monthly branded-search demand and Share of Search inside the Ticketing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/seatgeek-vs-universe-tickets"
publisher: "Brandwave"
---

# SeatGeek vs Universe: Which is more popular by branded search?

Which is more popular in search, SeatGeek or Universe? Compare estimated monthly branded-search demand and Share of Search inside the Ticketing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: SeatGeek and Universe
- **Competitive set**: Ticketing software
- **Market**: Global
- **Month measured**: Aug 2026
- **SeatGeek Share of Search**: 11%
- **Universe Share of Search**: 0.09%

## Which is more popular in search, SeatGeek or Universe?

- In August 2026, SeatGeek had more branded searches than Universe among ticketing software worldwide. SeatGeek was estimated to have 1.8M branded searches compared to Universe’s 14.8K, and held an 11% Share of Search versus Universe’s 0.09%.
- SeatGeek was ahead of Universe in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, SeatGeek’s estimated Share of Search among ticketing software worldwide moved from 9% to 11%, and its estimated monthly branded searches held steady at 1.8M.
- Across the 11 months ending August 2026, Universe’s estimated Share of Search among ticketing software worldwide moved from 0.07% to 0.09%, and its estimated monthly branded searches held steady at 14.8K.

## How did search popularity change for ticketing software worldwide in August 2026?

- SeatGeek’s estimated Share of Search among ticketing software worldwide has gained ground for 3 months in a row, from 6.4% to 11% in August 2026.

## Month by month

| Month | SeatGeek estimated searches | SeatGeek Share of Search | SeatGeek rank | Universe estimated searches | Universe Share of Search | Universe rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 9% | 3 | 14.8K | 0.07% | 4 |
| Nov 2025 | 1.2M | 6.3% | 3 | 12.1K | 0.06% | 4 |
| Dec 2025 | 1M | 6.3% | 3 | 12.1K | 0.08% | 4 |
| Jan 2026 | 1.8M | 6.5% | 2 | 12.1K | 0.04% | 4 |
| Feb 2026 | 1M | 6.3% | 3 | 12.1K | 0.08% | 4 |
| Mar 2026 | 1.2M | 7.4% | 3 | 14.8K | 0.09% | 4 |
| Apr 2026 | 1.5M | 5.4% | 3 | 12.1K | 0.04% | 4 |
| May 2026 | 1.5M | 6.4% | 3 | 14.8K | 0.06% | 4 |
| Jun 2026 | 1.8M | 9.2% | 2 | 12.1K | 0.06% | 4 |
| Jul 2026 | 1.5M | 10.8% | 2 | 14.8K | 0.11% | 4 |
| Aug 2026 | 1.8M | 11% | 2 | 14.8K | 0.09% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using SeatGeek’s and Universe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **SeatGeek**: Measured on the search term “seatgeek”.
- **Universe**: Measured on the search term “universe tickets”.

- [SeatGeek profile](/demand/global-en/brands/seatgeek)
- [Universe profile](/demand/global-en/brands/universe-tickets)
- [All ticketing software worldwide](/demand/global-en/categories/ticketing-software): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, SeatGeek or Universe?

In August 2026, SeatGeek had more branded searches than Universe among ticketing software worldwide. SeatGeek was estimated to have 1.8M branded searches compared to Universe’s 14.8K, and held an 11% Share of Search versus Universe’s 0.09%.

## Cite this page

Brandwave. "SeatGeek vs Universe: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/seatgeek-vs-universe-tickets

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/seatgeek-vs-universe-tickets. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.