---
title: "Screencastify vs Snagit: Which is searched more?"
description: "Which is more popular in search, Screencastify or Snagit? Compare estimated monthly branded-search demand and Share of Search inside the Screen recording tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/screencastify-vs-snagit"
publisher: "Brandwave"
---

# Screencastify vs Snagit: Which is searched more?

Which is more popular in search, Screencastify or Snagit? Compare estimated monthly branded-search demand and Share of Search inside the Screen recording tools set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Screencastify and Snagit
- **Competitive set**: Screen recording tools
- **Market**: Global
- **Month measured**: Sep 2026
- **Screencastify Share of Search**: 2.1%
- **Snagit Share of Search**: 1.7%

## Which is more popular in search, Screencastify or Snagit?

- In September 2026, Screencastify had more branded searches than Snagit among screen recording tools worldwide. Screencastify was estimated to have 91.4K branded searches compared to Snagit’s 74K, and held a 2.1% Share of Search versus Snagit’s 1.7%.
- The lead changed hands 2 times in the 12 months ending September 2026: Snagit took it in June 2026, Screencastify took it in August 2026.
- Across the 12 months ending September 2026, Screencastify’s estimated Share of Search among screen recording tools worldwide moved from 3.4% to 2.1%, and its estimated monthly branded searches moved from 137K to 91.4K.
- Across the 12 months ending September 2026, Snagit’s estimated Share of Search among screen recording tools worldwide moved from 2.2% to 1.7%, and its estimated monthly branded searches moved from 90.5K to 74K.

## How did search popularity change for screen recording tools worldwide in September 2026?

- In September 2026, Screencastify rose from 6th to 5th among screen recording tools worldwide.
- Estimated monthly branded searches for Snagit worldwide fell 18.2% over 12 measured months, from 90.5K to 74K in September 2026.

## Month by month

| Month | Screencastify estimated searches | Screencastify Share of Search | Screencastify rank | Snagit estimated searches | Snagit Share of Search | Snagit rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 137K | 3.4% | 2 | 90.5K | 2.2% | 6 |
| Nov 2025 | 113K | 2.5% | 3 | 90.5K | 2% | 6 |
| Dec 2025 | 113K | 2.5% | 4 | 74K | 1.6% | 6 |
| Jan 2026 | 113K | 1.9% | 4 | 90.5K | 1.5% | 6 |
| Feb 2026 | 116K | 2.9% | 3 | 90.5K | 2.2% | 6 |
| Mar 2026 | 114K | 2.7% | 5 | 90.5K | 2.1% | 7 |
| Apr 2026 | 114K | 2.4% | 5 | 74K | 1.6% | 7 |
| May 2026 | 121K | 2.9% | 4 | 74K | 1.8% | 7 |
| Jun 2026 | 73K | 1.4% | 7 | 74K | 1.4% | 6 |
| Jul 2026 | 43.5K | 1.2% | 7 | 60.5K | 1.7% | 6 |
| Aug 2026 | 61.9K | 1.7% | 6 | 60.5K | 1.7% | 7 |
| Sep 2026 | 91.4K | 2.1% | 5 | 74K | 1.7% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Screencastify’s and Snagit’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Screencastify**: Measured on the search terms “app screencastify”, “screen recorder screencastify”, “screencastify”, “screencastify app”, “screencastify recorder”, “screencastify software” and “screencastify video recorder”, summed into one figure.
- **Snagit**: Measured on the search term “snagit”.

- [Screencastify profile](/demand/global-en/brands/screencastify)
- [Snagit profile](/demand/global-en/brands/snagit)
- [All screen recording tools worldwide](/demand/global-en/categories/screen-recording-tools): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Screencastify or Snagit?

In September 2026, Screencastify had more branded searches than Snagit among screen recording tools worldwide. Screencastify was estimated to have 91.4K branded searches compared to Snagit’s 74K, and held a 2.1% Share of Search versus Snagit’s 1.7%.

## Cite this page

Brandwave. "Screencastify vs Snagit: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/screencastify-vs-snagit

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/screencastify-vs-snagit. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
