---
title: "Scotts Brewing Co vs Yates: Which is more popular by branded search?"
description: "Which is more popular in search, Scotts Brewing Co or Yates? Compare estimated monthly branded-search demand and Share of Search inside the Lawn fertiliser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/scotts-brewing-co-vs-yates"
publisher: "Brandwave"
---

# Scotts Brewing Co vs Yates: Which is more popular by branded search?

Which is more popular in search, Scotts Brewing Co or Yates? Compare estimated monthly branded-search demand and Share of Search inside the Lawn fertiliser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Scotts Brewing Co and Yates
- **Competitive set**: Lawn fertiliser brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Scotts Brewing Co Share of Search**: 0.12%
- **Yates Share of Search**: 12.3%

## Which is more popular in search, Scotts Brewing Co or Yates?

- In August 2026, Yates had more branded searches than Scotts Brewing Co among lawn fertiliser brands worldwide. Yates was estimated to have 40.5K branded searches compared to Scotts Brewing Co’s 390, and held a 12.3% Share of Search versus Scotts Brewing Co’s 0.12%.
- Yates was ahead of Scotts Brewing Co in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Scotts Brewing Co’s estimated Share of Search among lawn fertiliser brands worldwide moved from 0.09% to 0.12%, and its estimated monthly branded searches held steady at 390.
- Across the 11 months ending August 2026, Yates’ estimated Share of Search among lawn fertiliser brands worldwide moved from 11.1% to 12.3%, and its estimated monthly branded searches moved from 49.5K to 40.5K.

## How did search popularity change for lawn fertiliser brands worldwide in August 2026?

- In August 2026, Yates lost estimated Share of Search among lawn fertiliser brands worldwide, from 13.8% to 12.3%.

## Month by month

| Month | Scotts Brewing Co estimated searches | Scotts Brewing Co Share of Search | Scotts Brewing Co rank | Yates estimated searches | Yates Share of Search | Yates rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 390 | 0.09% | 5 | 49.5K | 11.1% | 2 |
| Nov 2025 | 390 | 0.11% | 5 | 40.5K | 11% | 2 |
| Dec 2025 | 480 | 0.16% | 5 | 33.1K | 11% | 2 |
| Jan 2026 | 480 | 0.13% | 5 | 40.5K | 11% | 2 |
| Feb 2026 | 320 | 0.09% | 5 | 33.1K | 9.1% | 2 |
| Mar 2026 | 390 | 0.1% | 5 | 33.1K | 8.6% | 3 |
| Apr 2026 | 480 | 0.11% | 5 | 40.5K | 9.7% | 3 |
| May 2026 | 390 | 0.09% | 5 | 40.5K | 9.3% | 3 |
| Jun 2026 | 320 | 0.09% | 5 | 33.1K | 9.3% | 3 |
| Jul 2026 | 390 | 0.11% | 5 | 49.5K | 13.8% | 3 |
| Aug 2026 | 390 | 0.12% | 5 | 40.5K | 12.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Scotts Brewing Co’s and Yates’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Scotts Brewing Co**: Measured on the search term “scotts brewing”.
- **Yates**: Measured on the search term “yates”.

- [Scotts Brewing Co profile](/demand/global-en/brands/scotts-brewing-co)
- [Yates profile](/demand/global-en/brands/yates)
- [All lawn fertiliser brands worldwide](/demand/global-en/categories/lawn-fertiliser-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Scotts Brewing Co or Yates?

In August 2026, Yates had more branded searches than Scotts Brewing Co among lawn fertiliser brands worldwide. Yates was estimated to have 40.5K branded searches compared to Scotts Brewing Co’s 390, and held a 12.3% Share of Search versus Scotts Brewing Co’s 0.12%.

## Cite this page

Brandwave. "Scotts Brewing Co vs Yates: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/scotts-brewing-co-vs-yates

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/scotts-brewing-co-vs-yates. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.