--- title: "SAP S/4HANA vs SLB: Which is searched more?" description: "Is SAP S/4HANA or SLB more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Oil and gas software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/sap-s4hana-vs-slb" publisher: "Brandwave" --- # SAP S/4HANA vs SLB: Which is searched more? Is SAP S/4HANA or SLB more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Oil and gas software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: SAP S/4HANA and SLB - **Competitive set**: Oil and gas software - **Market**: Global - **Month measured**: Sep 2026 - **SAP S/4HANA Share of Search**: 21.9% - **SLB Share of Search**: 0.06% ## Is SAP S/4HANA or SLB more popular in search? - In September 2026, SAP S/4HANA had more branded searches than SLB among oil and gas software worldwide. SAP S/4HANA had about 113,000 branded searches, while SLB had 320. SAP S/4HANA made up 21.9% of all oil and gas software searches we track, and SLB accounted for 0.06%. - SAP S/4HANA was ahead of SLB in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, SAP S/4HANA’s share of searches among oil and gas software worldwide moved from 22.6% to 21.9%, and its estimated monthly branded searches moved from 118K to 113K. - Across the 12 months ending September 2026, SLB’s share of searches among oil and gas software worldwide moved from 0.04% to 0.06%, and its estimated monthly branded searches moved from 210 to 320. ## Top oil and gas software in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, SAP S/4HANA and SLB were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Quorum | 1st | 2 of 3 | 1 of 2 | 3 of 5 | | IFS Cloud | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Peloton WellView | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | SLB | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Enverus | 5th | 0 of 3 | 1 of 2 | 1 of 5 | | SAP S/4HANA | 6th | 2 of 3 | 0 of 2 | 2 of 5 | | Baker Hughes | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | Halliburton | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about oil and gas software - Asked ChatGPT "Which oil and gas software should I use?": 1. SLB, 2. Peloton WellView, 3. Quorum, 4. SAP S/4HANA - Asked ChatGPT "What are the best oil and gas software options?": 1. SLB, 2. Quorum, 3. IFS Cloud, 4. SAP S/4HANA - Asked ChatGPT "What's the best oil and gas software for field operations?": 1. Peloton WellView, 2. IFS Cloud - Searched Google, AI Overview "oil and gas software": 1. Quorum, 2. Enverus - Searched Google, AI Overview "production accounting software": named none of the brands we track Not named in any answer: Baker Hughes and Halliburton. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for oil and gas software worldwide in September 2026? - In September 2026, SAP S/4HANA gained share of searches among oil and gas software worldwide, from 20.2% to 21.9%. - Estimated monthly branded searches for SLB worldwide rose 52.4% over 12 measured months, from 210 to 320 in September 2026. ## Month by month | Month | SAP S/4HANA estimated searches | SAP S/4HANA Share of Search | SAP S/4HANA rank | SLB estimated searches | SLB Share of Search | SLB rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 118K | 22.6% | 3 | 210 | 0.04% | 8 | | Nov 2025 | 113K | 22.2% | 3 | 170 | 0.03% | 8 | | Dec 2025 | 92.1K | 21.9% | 3 | 170 | 0.04% | 8 | | Jan 2026 | 113K | 17.3% | 3 | 260 | 0.04% | 8 | | Feb 2026 | 118K | 22.7% | 3 | 260 | 0.05% | 8 | | Mar 2026 | 118K | 21.2% | 3 | 210 | 0.04% | 8 | | Apr 2026 | 113K | 20.5% | 3 | 210 | 0.04% | 8 | | May 2026 | 113K | 23.6% | 3 | 170 | 0.04% | 8 | | Jun 2026 | 113K | 22% | 3 | 210 | 0.04% | 8 | | Jul 2026 | 113K | 20.6% | 3 | 170 | 0.03% | 8 | | Aug 2026 | 92.1K | 20.2% | 3 | 210 | 0.05% | 8 | | Sep 2026 | 113K | 21.9% | 3 | 320 | 0.06% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using SAP S/4HANA’s and SLB’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **SAP S/4HANA**: Measured on the search terms “s 4hana” and “sap s4hana”, summed into one figure. - **SLB**: Measured on the search term “slb energy”. - [SAP S/4HANA profile](/demand/global-en/brands/sap-s4hana) - [SLB profile](/demand/global-en/brands/slb) - [All oil and gas software worldwide](/demand/global-en/categories/oil-and-gas-software): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is SAP S/4HANA or SLB more popular in search? In September 2026, SAP S/4HANA had more branded searches than SLB among oil and gas software worldwide. SAP S/4HANA had about 113,000 branded searches, while SLB had 320. SAP S/4HANA made up 21.9% of all oil and gas software searches we track, and SLB accounted for 0.06%. ## Cite this page Brandwave. "SAP S/4HANA vs SLB: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/sap-s4hana-vs-slb This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/sap-s4hana-vs-slb. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.