---
title: "Samsung vs Sharp: Which is more popular by branded search?"
description: "Which is more popular in search, Samsung or Sharp? Compare estimated monthly branded-search demand and Share of Search inside the Microwave brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/samsung-vs-sharp-electronics"
publisher: "Brandwave"
---

# Samsung vs Sharp: Which is more popular by branded search?

Which is more popular in search, Samsung or Sharp? Compare estimated monthly branded-search demand and Share of Search inside the Microwave brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Samsung and Sharp
- **Competitive set**: Microwave brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Samsung Share of Search**: 22.6%
- **Sharp Share of Search**: 0.53%

## Which is more popular in search, Samsung or Sharp?

- In August 2026, Samsung had more branded searches than Sharp among microwave brands worldwide. Samsung was estimated to have 422K branded searches compared to Sharp’s 9.9K, and held a 22.6% Share of Search versus Sharp’s 0.53%.
- Samsung was ahead of Sharp in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Samsung’s estimated Share of Search among microwave brands worldwide moved from 22.9% to 22.6%, and its estimated monthly branded searches moved from 452K to 422K.
- Across the 11 months ending August 2026, Sharp’s estimated Share of Search among microwave brands worldwide moved from 0.5% to 0.53%, and its estimated monthly branded searches held steady at 9.9K.

## How did search popularity change for microwave brands worldwide in August 2026?

- In August 2026, Samsung gained estimated Share of Search among microwave brands worldwide, from 21.6% to 22.6%.

## Month by month

| Month | Samsung estimated searches | Samsung Share of Search | Samsung rank | Sharp estimated searches | Sharp Share of Search | Sharp rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 452K | 22.9% | 3 | 9.9K | 0.5% | 5 |
| Nov 2025 | 431K | 18.1% | 3 | 9.9K | 0.42% | 5 |
| Dec 2025 | 397K | 17.2% | 3 | 9.9K | 0.43% | 5 |
| Jan 2026 | 397K | 18.9% | 3 | 9.9K | 0.47% | 5 |
| Feb 2026 | 377K | 21.5% | 3 | 9.9K | 0.57% | 5 |
| Mar 2026 | 377K | 20.3% | 3 | 9.9K | 0.53% | 5 |
| Apr 2026 | 352K | 21.5% | 3 | 12.1K | 0.74% | 5 |
| May 2026 | 352K | 21.5% | 3 | 9.9K | 0.61% | 5 |
| Jun 2026 | 352K | 21.4% | 3 | 9.9K | 0.6% | 5 |
| Jul 2026 | 377K | 21.6% | 3 | 9.9K | 0.57% | 5 |
| Aug 2026 | 422K | 22.6% | 3 | 9.9K | 0.53% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Samsung’s and Sharp’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Samsung**: Measured on the search terms “samsung com”, “samsung washer” and “samsung washing machine”, summed into one figure.
- **Sharp**: Measured on the search term “sharp electronics”.

- [Samsung profile](/demand/global-en/brands/samsung)
- [Sharp profile](/demand/global-en/brands/sharp-electronics)
- [All microwave brands worldwide](/demand/global-en/categories/microwave-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Samsung or Sharp?

In August 2026, Samsung had more branded searches than Sharp among microwave brands worldwide. Samsung was estimated to have 422K branded searches compared to Sharp’s 9.9K, and held a 22.6% Share of Search versus Sharp’s 0.53%.

## Cite this page

Brandwave. "Samsung vs Sharp: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/samsung-vs-sharp-electronics

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/samsung-vs-sharp-electronics. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
