---
title: "Samsung vs Shark: Which is searched more?"
description: "Is Samsung or Shark more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cordless vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/samsung-vs-shark"
publisher: "Brandwave"
---

# Samsung vs Shark: Which is searched more?

Is Samsung or Shark more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Cordless vacuum brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Samsung and Shark
- **Competitive set**: Cordless vacuum brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Samsung Share of Search**: 1.6%
- **Shark Share of Search**: 4.1%

## Is Samsung or Shark more popular in search?

- In September 2026, Shark had more branded searches than Samsung among cordless vacuum brands worldwide. Shark had about 375,000 branded searches, while Samsung had 151,000. Shark made up 4.1% of all cordless vacuum brand searches we track, and Samsung accounted for 1.6%.
- Shark was ahead of Samsung in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Samsung’s share of searches among cordless vacuum brands worldwide held steady at 1.6%, and its estimated monthly branded searches held steady at 151K.
- Across the 12 months ending September 2026, Shark’s share of searches among cordless vacuum brands worldwide moved from 4% to 4.1%, and its estimated monthly branded searches moved from 373K to 375K.

## How did search popularity change for cordless vacuum brands worldwide in September 2026?

Neither Samsung nor Shark moved beyond provider rounding among cordless vacuum brands in Sep 2026.

## Month by month

| Month | Samsung estimated searches | Samsung Share of Search | Samsung rank | Shark estimated searches | Shark Share of Search | Shark rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 151K | 1.6% | 9 | 373K | 4% | 6 |
| Nov 2025 | 185K | 1.4% | 9 | 457K | 3.4% | 5 |
| Dec 2025 | 151K | 1.4% | 10 | 457K | 4.2% | 5 |
| Jan 2026 | 151K | 1.6% | 9 | 373K | 3.9% | 6 |
| Feb 2026 | 176K | 2.2% | 9 | 306K | 3.9% | 6 |
| Mar 2026 | 176K | 2% | 9 | 373K | 4.3% | 5 |
| Apr 2026 | 151K | 1.8% | 9 | 306K | 3.7% | 5 |
| May 2026 | 151K | 1.8% | 9 | 373K | 4.5% | 5 |
| Jun 2026 | 151K | 1.8% | 9 | 306K | 3.7% | 6 |
| Jul 2026 | 176K | 2.5% | 9 | 306K | 4.3% | 5 |
| Aug 2026 | 176K | 2.1% | 9 | 375K | 4.4% | 5 |
| Sep 2026 | 151K | 1.6% | 9 | 375K | 4.1% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Samsung’s and Shark’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Samsung**: Measured on the search terms “samsung com” and “samsung washer”, summed into one figure.
- **Shark**: Measured on the search terms “shark vacuum” and “vacuum shark”, summed into one figure.

- [Samsung profile](/demand/global-en/brands/samsung)
- [Shark profile](/demand/global-en/brands/shark)
- [All cordless vacuum brands worldwide](/demand/global-en/categories/cordless-vacuum-brands): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Samsung or Shark more popular in search?

In September 2026, Shark had more branded searches than Samsung among cordless vacuum brands worldwide. Shark had about 375,000 branded searches, while Samsung had 151,000. Shark made up 4.1% of all cordless vacuum brand searches we track, and Samsung accounted for 1.6%.

## Cite this page

Brandwave. "Samsung vs Shark: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/samsung-vs-shark

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/samsung-vs-shark. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
