---
title: "Saint-Gobain vs Sia: Which is searched more?"
description: "Which is more popular in search, Saint-Gobain or Sia? Compare estimated monthly branded-search demand and Share of Search inside the Abrasive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/saint-gobain-vs-sia"
publisher: "Brandwave"
---

# Saint-Gobain vs Sia: Which is searched more?

Which is more popular in search, Saint-Gobain or Sia? Compare estimated monthly branded-search demand and Share of Search inside the Abrasive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Saint-Gobain and Sia
- **Competitive set**: Abrasive brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Saint-Gobain Share of Search**: 12.9%
- **Sia Share of Search**: 77%

## Which is more popular in search, Saint-Gobain or Sia?

- In August 2026, Sia had more branded searches than Saint-Gobain among abrasive brands worldwide. Sia was estimated to have 1.8M branded searches compared to Saint-Gobain’s 306K, and held a 77% Share of Search versus Saint-Gobain’s 12.9%.
- Sia was ahead of Saint-Gobain in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Saint-Gobain’s estimated Share of Search among abrasive brands worldwide moved from 15% to 12.9%, and its estimated monthly branded searches moved from 374K to 306K.
- Across the 11 months ending August 2026, Sia’s estimated Share of Search among abrasive brands worldwide moved from 73.5% to 77%, and its estimated monthly branded searches held steady at 1.8M.

## How did search popularity change for abrasive brands worldwide in August 2026?

- In August 2026, Sia gained estimated Share of Search among abrasive brands worldwide, from 74.5% to 77%.
- In August 2026, Saint-Gobain lost estimated Share of Search among abrasive brands worldwide, from 15.2% to 12.9%.

## Month by month

| Month | Saint-Gobain estimated searches | Saint-Gobain Share of Search | Saint-Gobain rank | Sia estimated searches | Sia Share of Search | Sia rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 374K | 15% | 2 | 1.8M | 73.5% | 1 |
| Nov 2025 | 306K | 14.6% | 2 | 1.5M | 71.8% | 1 |
| Dec 2025 | 306K | 10.9% | 2 | 2.2M | 79.6% | 1 |
| Jan 2026 | 307K | 12.4% | 2 | 1.8M | 74.2% | 1 |
| Feb 2026 | 307K | 15% | 2 | 1.5M | 73.2% | 1 |
| Mar 2026 | 307K | 14.9% | 2 | 1.5M | 72.9% | 1 |
| Apr 2026 | 307K | 12.9% | 2 | 1.8M | 76.8% | 1 |
| May 2026 | 307K | 13.1% | 2 | 1.8M | 78% | 1 |
| Jun 2026 | 307K | 15.2% | 2 | 1.5M | 74.5% | 1 |
| Jul 2026 | 307K | 15.2% | 2 | 1.5M | 74.5% | 1 |
| Aug 2026 | 306K | 12.9% | 2 | 1.8M | 77% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Saint-Gobain’s and Sia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Saint-Gobain**: Measured on the search terms “saint gobain”, “saint gobain abrasives” and “saintgobain”, summed into one figure.
- **Sia**: Measured on the search term “sia”.

- [Saint-Gobain profile](/demand/global-en/brands/saint-gobain)
- [Sia profile](/demand/global-en/brands/sia)
- [All abrasive brands worldwide](/demand/global-en/categories/abrasive-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Saint-Gobain or Sia?

In August 2026, Sia had more branded searches than Saint-Gobain among abrasive brands worldwide. Sia was estimated to have 1.8M branded searches compared to Saint-Gobain’s 306K, and held a 77% Share of Search versus Saint-Gobain’s 12.9%.

## Cite this page

Brandwave. "Saint-Gobain vs Sia: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/saint-gobain-vs-sia

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/saint-gobain-vs-sia. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.