---
title: "Rubbermaid vs Simplehuman: Which is searched more?"
description: "Which is more popular in search, Rubbermaid or Simplehuman? Compare estimated monthly branded-search demand and Share of Search inside the Dish drainer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/rubbermaid-vs-simplehuman"
publisher: "Brandwave"
---

# Rubbermaid vs Simplehuman: Which is searched more?

Which is more popular in search, Rubbermaid or Simplehuman? Compare estimated monthly branded-search demand and Share of Search inside the Dish drainer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Rubbermaid and Simplehuman
- **Competitive set**: Dish drainer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Rubbermaid Share of Search**: 23.7%
- **Simplehuman Share of Search**: 23.7%

## Which is more popular in search, Rubbermaid or Simplehuman?

- In September 2026, Rubbermaid and Simplehuman were level on Share of Search among dish drainer brands worldwide, with an estimated 49.5K branded searches each, at 23.7% estimated Share of Search each.
- The lead changed hands once in the 12 months ending September 2026: Simplehuman took it in December 2025.
- Across the 12 months ending September 2026, Rubbermaid’s estimated Share of Search among dish drainer brands worldwide moved from 24.7% to 23.7%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
- Across the 12 months ending September 2026, Simplehuman’s estimated Share of Search among dish drainer brands worldwide moved from 20.2% to 23.7%, and its estimated monthly branded searches held steady at 49.5K.

## How did search popularity change for dish drainer brands worldwide in September 2026?

- In September 2026, Rubbermaid overtook Simplehuman to rank 2nd among dish drainer brands worldwide, with 23.7% estimated Share of Search.
- In September 2026, Simplehuman lost estimated Share of Search among dish drainer brands worldwide, from 27.5% to 23.7%.

## Month by month

| Month | Rubbermaid estimated searches | Rubbermaid Share of Search | Rubbermaid rank | Simplehuman estimated searches | Simplehuman Share of Search | Simplehuman rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 60.5K | 24.7% | 2 | 49.5K | 20.2% | 3 |
| Nov 2025 | 60.5K | 21.2% | 2 | 60.5K | 21.2% | 3 |
| Dec 2025 | 60.5K | 20.2% | 3 | 74K | 24.7% | 2 |
| Jan 2026 | 60.5K | 20.2% | 3 | 74K | 24.7% | 2 |
| Feb 2026 | 49.5K | 20.2% | 3 | 60.5K | 24.7% | 2 |
| Mar 2026 | 60.5K | 23.6% | 2 | 60.5K | 23.6% | 3 |
| Apr 2026 | 60.5K | 23.6% | 2 | 60.5K | 23.6% | 3 |
| May 2026 | 60.5K | 26.2% | 2 | 60.5K | 26.2% | 3 |
| Jun 2026 | 49.5K | 23.7% | 2 | 49.5K | 23.7% | 3 |
| Jul 2026 | 49.5K | 22.5% | 3 | 60.5K | 27.5% | 2 |
| Aug 2026 | 60.5K | 22.4% | 3 | 74K | 27.5% | 2 |
| Sep 2026 | 49.5K | 23.7% | 2 | 49.5K | 23.7% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Rubbermaid’s and Simplehuman’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Rubbermaid**: Measured on the search term “rubbermaid”.
- **Simplehuman**: Measured on the search term “simplehuman”.

- [Rubbermaid profile](/demand/global-en/brands/rubbermaid)
- [Simplehuman profile](/demand/global-en/brands/simplehuman)
- [All dish drainer brands worldwide](/demand/global-en/categories/dish-drainer-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Rubbermaid or Simplehuman?

In September 2026, Rubbermaid and Simplehuman were level on Share of Search among dish drainer brands worldwide, with an estimated 49.5K branded searches each, at 23.7% estimated Share of Search each.

## Cite this page

Brandwave. "Rubbermaid vs Simplehuman: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/rubbermaid-vs-simplehuman

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/rubbermaid-vs-simplehuman. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.