---
title: "Roxy vs Volcom: Which is searched more?"
description: "Which is more popular in search, Roxy or Volcom? Compare estimated monthly branded-search demand and Share of Search inside the Surf brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/roxy-vs-volcom"
publisher: "Brandwave"
---

# Roxy vs Volcom: Which is searched more?

Which is more popular in search, Roxy or Volcom? Compare estimated monthly branded-search demand and Share of Search inside the Surf brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Roxy and Volcom
- **Competitive set**: Surf brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Roxy Share of Search**: 0.09%
- **Volcom Share of Search**: 13.9%

## Which is more popular in search, Roxy or Volcom?

- In September 2026, Volcom had more branded searches than Roxy among surf brands worldwide. Volcom was estimated to have 201K branded searches compared to Roxy’s 1.3K, and held a 13.9% Share of Search versus Roxy’s 0.09%.
- Volcom was ahead of Roxy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Roxy’s estimated Share of Search among surf brands worldwide moved from 0.1% to 0.09%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 12 months ending September 2026, Volcom’s estimated Share of Search among surf brands worldwide moved from 15.8% to 13.9%, and its estimated monthly branded searches moved from 246K to 201K.

## How did search popularity change for surf brands worldwide in September 2026?

- In September 2026, Volcom gained estimated Share of Search among surf brands worldwide, from 12% to 13.9%.
- Estimated monthly branded searches for Roxy worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

## Month by month

| Month | Roxy estimated searches | Roxy Share of Search | Roxy rank | Volcom estimated searches | Volcom Share of Search | Volcom rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.6K | 0.1% | 6 | 246K | 15.8% | 5 |
| Nov 2025 | 2.9K | 0.16% | 6 | 301K | 16.2% | 4 |
| Dec 2025 | 1.9K | 0.1% | 6 | 301K | 15.8% | 5 |
| Jan 2026 | 1.6K | 0.08% | 6 | 301K | 15.8% | 5 |
| Feb 2026 | 1K | 0.07% | 6 | 201K | 14.3% | 5 |
| Mar 2026 | 1K | 0.06% | 6 | 201K | 12% | 5 |
| Apr 2026 | 1K | 0.06% | 6 | 201K | 12.4% | 5 |
| May 2026 | 1.3K | 0.08% | 6 | 201K | 12% | 5 |
| Jun 2026 | 1.3K | 0.08% | 6 | 201K | 12% | 5 |
| Jul 2026 | 1.3K | 0.07% | 6 | 201K | 11.6% | 5 |
| Aug 2026 | 1.3K | 0.08% | 6 | 201K | 12% | 5 |
| Sep 2026 | 1.3K | 0.09% | 6 | 201K | 13.9% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using Roxy’s and Volcom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Roxy**: Measured on the search term “roxy nz”.
- **Volcom**: Measured on the search term “volcom”.

- [Roxy profile](/demand/global-en/brands/roxy)
- [Volcom profile](/demand/global-en/brands/volcom)
- [All surf brands worldwide](/demand/global-en/categories/surf-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Roxy or Volcom?

In September 2026, Volcom had more branded searches than Roxy among surf brands worldwide. Volcom was estimated to have 201K branded searches compared to Roxy’s 1.3K, and held a 13.9% Share of Search versus Roxy’s 0.09%.

## Cite this page

Brandwave. "Roxy vs Volcom: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/roxy-vs-volcom

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/roxy-vs-volcom. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.