---
title: "Rowenta vs Samsung: Which is searched more?"
description: "Is Rowenta or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Clothes steamer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/rowenta-vs-samsung"
publisher: "Brandwave"
---

# Rowenta vs Samsung: Which is searched more?

Is Rowenta or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Clothes steamer brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Rowenta and Samsung
- **Competitive set**: Clothes steamer brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Rowenta Share of Search**: 17.9%
- **Samsung Share of Search**: 16.3%

## Is Rowenta or Samsung more popular in search?

- In September 2026, Rowenta had more branded searches than Samsung among clothes steamer brands worldwide. Rowenta had about 165,000 branded searches, while Samsung had 151,000. Rowenta made up 17.9% of all clothes steamer brand searches we track, and Samsung accounted for 16.3%.
- The lead changed hands 4 times in the 12 months ending September 2026: Samsung took it in February 2026, Rowenta took it in April 2026, Samsung took it in August 2026, Rowenta took it in September 2026.
- Across the 12 months ending September 2026, Rowenta’s share of searches among clothes steamer brands worldwide moved from 20.3% to 17.9%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 12 months ending September 2026, Samsung’s share of searches among clothes steamer brands worldwide moved from 15.2% to 16.3%, and its estimated monthly branded searches held steady at 151K.

## Top clothes steamer brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rowenta was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Samsung did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Conair | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Rowenta | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Jiffy Steamer | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Philips | 4th | 2 of 3 | 0 of 2 | 2 of 5 |
| Tefal | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Samsung | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| LG | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about clothes steamer brands

- Asked ChatGPT "Which clothes steamer brand should I buy?": 1. Conair, 2. Rowenta, 3. Jiffy Steamer, 4. Philips
- Asked ChatGPT "What are the best clothes steamer brands?": 1. Conair, 2. Jiffy Steamer, 3. Rowenta, 4. Philips
- Asked ChatGPT "What's the best clothes steamer brand for quick wrinkle removal?": 1. Conair, 2. Rowenta
- Searched Google, AI Overview "best clothes steamer": 1. Conair, 2. Rowenta, 3. Jiffy Steamer
- Searched Google, AI Overview "handheld clothes steamer": 1. Conair

Not named in any answer: Tefal, Samsung and LG.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for clothes steamer brands worldwide in September 2026?

- In September 2026, Samsung lost share of searches among clothes steamer brands worldwide, from 20.1% to 16.3%.
- In September 2026, Rowenta lost share of searches among clothes steamer brands worldwide, from 18.9% to 17.9%.

## Month by month

| Month | Rowenta estimated searches | Rowenta Share of Search | Rowenta rank | Samsung estimated searches | Samsung Share of Search | Samsung rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 201K | 20.3% | 2 | 151K | 15.2% | 3 |
| Nov 2025 | 301K | 21.5% | 2 | 185K | 13.2% | 3 |
| Dec 2025 | 246K | 21.2% | 2 | 151K | 13% | 3 |
| Jan 2026 | 246K | 21.5% | 2 | 151K | 13.2% | 3 |
| Feb 2026 | 165K | 17.2% | 3 | 176K | 18.3% | 2 |
| Mar 2026 | 165K | 17.2% | 3 | 176K | 18.3% | 2 |
| Apr 2026 | 165K | 19.6% | 2 | 151K | 17.9% | 3 |
| May 2026 | 201K | 20.6% | 2 | 151K | 15.5% | 3 |
| Jun 2026 | 246K | 26.5% | 2 | 151K | 16.2% | 3 |
| Jul 2026 | 246K | 28.2% | 2 | 176K | 20.1% | 3 |
| Aug 2026 | 165K | 18.9% | 3 | 176K | 20.1% | 2 |
| Sep 2026 | 165K | 17.9% | 2 | 151K | 16.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Rowenta’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Rowenta**: Measured on the search term “rowenta”.
- **Samsung**: Measured on the search terms “samsung com” and “samsung washer”, summed into one figure.

- [Rowenta profile](/demand/global-en/brands/rowenta)
- [Samsung profile](/demand/global-en/brands/samsung)
- [All clothes steamer brands worldwide](/demand/global-en/categories/clothes-steamer-brands): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Rowenta or Samsung more popular in search?

In September 2026, Rowenta had more branded searches than Samsung among clothes steamer brands worldwide. Rowenta had about 165,000 branded searches, while Samsung had 151,000. Rowenta made up 17.9% of all clothes steamer brand searches we track, and Samsung accounted for 16.3%.

## Cite this page

Brandwave. "Rowenta vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/rowenta-vs-samsung

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/rowenta-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
