---
title: "Ray-Ban vs Versace: Which is searched more?"
description: "Which is more popular in search, Ray-Ban or Versace? Compare estimated monthly branded-search demand and Share of Search inside the Sunglasses Men brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/ray-ban-vs-versace"
publisher: "Brandwave"
---

# Ray-Ban vs Versace: Which is searched more?

Which is more popular in search, Ray-Ban or Versace? Compare estimated monthly branded-search demand and Share of Search inside the Sunglasses Men brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Ray-Ban and Versace
- **Competitive set**: Sunglasses Men brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Ray-Ban Share of Search**: 15.3%
- **Versace Share of Search**: 8.3%

## Which is more popular in search, Ray-Ban or Versace?

- In September 2026, Ray-Ban had more branded searches than Versace among sunglasses Men brands worldwide. Ray-Ban was estimated to have 2.2M branded searches compared to Versace’s 1.2M, and held a 15.3% Share of Search versus Versace’s 8.3%.
- Ray-Ban was ahead of Versace in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Ray-Ban’s estimated Share of Search among sunglasses Men brands worldwide moved from 11.3% to 15.3%, and its estimated monthly branded searches moved from 1.8M to 2.2M.
- Across the 12 months ending September 2026, Versace’s estimated Share of Search among sunglasses Men brands worldwide moved from 9.3% to 8.3%, and its estimated monthly branded searches moved from 1.5M to 1.2M.

## How did search popularity change for sunglasses Men brands worldwide in September 2026?

- In September 2026, Burberry overtook Ray-Ban to rank 3rd among sunglasses Men brands worldwide, with 15.3% estimated Share of Search.
- In September 2026, Tom Ford overtook Versace to rank 6th among sunglasses Men brands worldwide, with 8.3% estimated Share of Search.
- In September 2026, Ray-Ban lost estimated Share of Search among sunglasses Men brands worldwide, from 18.4% to 15.3%.
- In September 2026, Versace lost estimated Share of Search among sunglasses Men brands worldwide, from 10% to 8.3%.

## Month by month

| Month | Ray-Ban estimated searches | Ray-Ban Share of Search | Ray-Ban rank | Versace estimated searches | Versace Share of Search | Versace rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.8M | 11.3% | 5 | 1.5M | 9.3% | 6 |
| Nov 2025 | 2.7M | 15.3% | 4 | 1.8M | 10.2% | 6 |
| Dec 2025 | 2.7M | 13.7% | 5 | 2.2M | 11.2% | 6 |
| Jan 2026 | 2.2M | 13.2% | 5 | 1.8M | 10.8% | 6 |
| Feb 2026 | 2.2M | 15.6% | 3 | 1.5M | 10.5% | 6 |
| Mar 2026 | 2.7M | 17.7% | 3 | 1.5M | 9.7% | 6 |
| Apr 2026 | 3.4M | 20.4% | 2 | 1.5M | 9.1% | 6 |
| May 2026 | 3.4M | 19.1% | 3 | 1.8M | 10.5% | 6 |
| Jun 2026 | 3.4M | 22.4% | 1 | 1.5M | 10% | 6 |
| Jul 2026 | 3.4M | 22% | 1 | 1.5M | 9.9% | 6 |
| Aug 2026 | 2.7M | 18.4% | 3 | 1.5M | 10% | 6 |
| Sep 2026 | 2.2M | 15.3% | 4 | 1.2M | 8.3% | 7 |

## How each brand is measured

Brandwave collects information about searches that people make online using Ray-Ban’s and Versace’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Ray-Ban**: Measured on the search term “ray ban”.
- **Versace**: Measured on the search term “versace”.

- [Ray-Ban profile](/demand/global-en/brands/ray-ban)
- [Versace profile](/demand/global-en/brands/versace)
- [All sunglasses Men brands worldwide](/demand/global-en/categories/sunglasses-men-brands): The set both shares are measured inside, 8 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Ray-Ban or Versace?

In September 2026, Ray-Ban had more branded searches than Versace among sunglasses Men brands worldwide. Ray-Ban was estimated to have 2.2M branded searches compared to Versace’s 1.2M, and held a 15.3% Share of Search versus Versace’s 8.3%.

## Cite this page

Brandwave. "Ray-Ban vs Versace: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/ray-ban-vs-versace

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/ray-ban-vs-versace. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.