---
title: "Rain Bird vs Toro: Which is more popular by branded search?"
description: "Which is more popular in search, Rain Bird or Toro? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/rain-bird-vs-toro"
publisher: "Brandwave"
---

# Rain Bird vs Toro: Which is more popular by branded search?

Which is more popular in search, Rain Bird or Toro? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Rain Bird and Toro
- **Competitive set**: Irrigation brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Rain Bird Share of Search**: 7.2%
- **Toro Share of Search**: 79.8%

## Which is more popular in search, Rain Bird or Toro?

- In August 2026, Toro had more branded searches than Rain Bird among irrigation brands worldwide. Toro was estimated to have 550K branded searches compared to Rain Bird’s 49.5K, and held a 79.8% Share of Search versus Rain Bird’s 7.2%.
- Toro was ahead of Rain Bird in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Rain Bird’s estimated Share of Search among irrigation brands worldwide moved from 4.2% to 7.2%, and its estimated monthly branded searches moved from 33.1K to 49.5K.
- Across the 11 months ending August 2026, Toro’s estimated Share of Search among irrigation brands worldwide moved from 84.6% to 79.8%, and its estimated monthly branded searches moved from 673K to 550K.

## How did search popularity change for irrigation brands worldwide in August 2026?

- Estimated monthly branded searches for Rain Bird worldwide rose 49.5% over 11 measured months, from 33.1K to 49.5K in August 2026.
- Estimated monthly branded searches for Toro worldwide fell 18.3% over 11 measured months, from 673K to 550K in August 2026.

## Month by month

| Month | Rain Bird estimated searches | Rain Bird Share of Search | Rain Bird rank | Toro estimated searches | Toro Share of Search | Toro rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 4.2% | 3 | 673K | 84.6% | 1 |
| Nov 2025 | 27.1K | 4.1% | 4 | 550K | 83.9% | 1 |
| Dec 2025 | 22.2K | 3.4% | 4 | 550K | 85.2% | 1 |
| Jan 2026 | 22.2K | 3.4% | 4 | 550K | 83.2% | 1 |
| Feb 2026 | 22.2K | 3.4% | 4 | 550K | 83.2% | 1 |
| Mar 2026 | 40.5K | 4.9% | 3 | 673K | 81.8% | 1 |
| Apr 2026 | 60.5K | 7.2% | 3 | 673K | 80.4% | 1 |
| May 2026 | 74K | 8.8% | 2 | 673K | 80.4% | 1 |
| Jun 2026 | 60.5K | 8.6% | 3 | 550K | 77.8% | 1 |
| Jul 2026 | 49.5K | 7.2% | 3 | 550K | 79.8% | 1 |
| Aug 2026 | 49.5K | 7.2% | 3 | 550K | 79.8% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Rain Bird’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Rain Bird**: Measured on the search term “rain bird”.
- **Toro**: Measured on the search term “toro”.

- [Rain Bird profile](/demand/global-en/brands/rain-bird)
- [Toro profile](/demand/global-en/brands/toro)
- [All irrigation brands worldwide](/demand/global-en/categories/irrigation-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Rain Bird or Toro?

In August 2026, Toro had more branded searches than Rain Bird among irrigation brands worldwide. Toro was estimated to have 550K branded searches compared to Rain Bird’s 49.5K, and held a 79.8% Share of Search versus Rain Bird’s 7.2%.

## Cite this page

Brandwave. "Rain Bird vs Toro: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/rain-bird-vs-toro

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/rain-bird-vs-toro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.