---
title: "Quince vs Simba: Which is searched more?"
description: "Is Quince or Simba more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Duvet brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/quince-vs-simba-sleep"
publisher: "Brandwave"
---

# Quince vs Simba: Which is searched more?

Is Quince or Simba more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Duvet brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Quince and Simba
- **Competitive set**: Duvet brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Quince Share of Search**: 42.2%
- **Simba Share of Search**: 0.58%

## Is Quince or Simba more popular in search?

- In September 2026, Quince had more branded searches than Simba among duvet brands worldwide. Quince had about 392,000 branded searches, while Simba had 5,400. Quince made up 42.2% of all duvet brand searches we track, and Simba accounted for 0.58%.
- Quince was ahead of Simba in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Quince’s share of searches among duvet brands worldwide moved from 32.3% to 42.2%, and its estimated monthly branded searches moved from 269K to 392K.
- Across the 12 months ending September 2026, Simba’s share of searches among duvet brands worldwide moved from 0.97% to 0.58%, and its estimated monthly branded searches moved from 8.1K to 5.4K.

## How did search popularity change for duvet brands worldwide in September 2026?

- In September 2026, Quince lost share of searches among duvet brands worldwide, from 43.5% to 42.2%.
- Estimated monthly branded searches for Simba worldwide fell 33.3% over 12 measured months, from 8.1K to 5.4K in September 2026.

## Month by month

| Month | Quince estimated searches | Quince Share of Search | Quince rank | Simba estimated searches | Simba Share of Search | Simba rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 269K | 32.3% | 1 | 8.1K | 0.97% | 7 |
| Nov 2025 | 340K | 24.1% | 2 | 9.9K | 0.7% | 7 |
| Dec 2025 | 413K | 21.4% | 2 | 6.6K | 0.34% | 8 |
| Jan 2026 | 326K | 34.8% | 1 | 9.9K | 1.1% | 7 |
| Feb 2026 | 264K | 37.6% | 1 | 6.6K | 0.94% | 7 |
| Mar 2026 | 319K | 38% | 1 | 6.6K | 0.79% | 7 |
| Apr 2026 | 316K | 40.5% | 1 | 6.6K | 0.85% | 7 |
| May 2026 | 386K | 41% | 1 | 5.4K | 0.57% | 7 |
| Jun 2026 | 315K | 39.2% | 1 | 5.4K | 0.67% | 7 |
| Jul 2026 | 315K | 38.5% | 1 | 4.4K | 0.54% | 7 |
| Aug 2026 | 387K | 43.5% | 1 | 5.4K | 0.61% | 8 |
| Sep 2026 | 392K | 42.2% | 1 | 5.4K | 0.58% | 8 |

## How each brand is measured

Brandwave collects information about searches that people make online using Quince’s and Simba’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Quince**: Measured on the search terms “quince cashmere”, “quince clothing” and “quince.com”, summed into one figure.
- **Simba**: Measured on the search term “simba sleep”.

- [Quince profile](/demand/global-en/brands/quince)
- [Simba profile](/demand/global-en/brands/simba-sleep)
- [All duvet brands worldwide](/demand/global-en/categories/duvet-brands): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Quince or Simba more popular in search?

In September 2026, Quince had more branded searches than Simba among duvet brands worldwide. Quince had about 392,000 branded searches, while Simba had 5,400. Quince made up 42.2% of all duvet brand searches we track, and Simba accounted for 0.58%.

## Cite this page

Brandwave. "Quince vs Simba: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/quince-vs-simba-sleep

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/quince-vs-simba-sleep. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.