---
title: "Quick-Step vs Tarkett: Which is more popular by branded search?"
description: "Which is more popular in search, Quick-Step or Tarkett? Compare estimated monthly branded-search demand and Share of Search inside the Flooring set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/quick-step-vs-tarkett"
publisher: "Brandwave"
---

# Quick-Step vs Tarkett: Which is more popular by branded search?

Which is more popular in search, Quick-Step or Tarkett? Compare estimated monthly branded-search demand and Share of Search inside the Flooring set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Quick-Step and Tarkett
- **Competitive set**: Flooring
- **Market**: Global
- **Month measured**: Aug 2026
- **Quick-Step Share of Search**: 36.5%
- **Tarkett Share of Search**: 36.5%

## Which is more popular in search, Quick-Step or Tarkett?

- In August 2026, Quick-Step and Tarkett were level on Share of Search among flooring worldwide, with an estimated 74K branded searches each, at 36.5% estimated Share of Search each.
- The lead changed hands once in the 11 months ending August 2026: Tarkett took it in April 2026.
- Across the 11 months ending August 2026, Quick-Step’s estimated Share of Search among flooring worldwide moved from 35.7% to 36.5%, and its estimated monthly branded searches moved from 90.5K to 74K.
- Across the 11 months ending August 2026, Tarkett’s estimated Share of Search among flooring worldwide moved from 35.7% to 36.5%, and its estimated monthly branded searches moved from 90.5K to 74K.

## How did search popularity change for flooring worldwide in August 2026?

- In August 2026, Quick-Step gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.
- In August 2026, Tarkett gained estimated Share of Search among flooring worldwide, from 35.7% to 36.5%.

## Month by month

| Month | Quick-Step estimated searches | Quick-Step Share of Search | Quick-Step rank | Tarkett estimated searches | Tarkett Share of Search | Tarkett rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 90.5K | 35.7% | 1 | 90.5K | 35.7% | 2 |
| Nov 2025 | 90.5K | 37.3% | 1 | 90.5K | 37.3% | 2 |
| Dec 2025 | 201K | 61% | 1 | 74K | 22.5% | 2 |
| Jan 2026 | 90.5K | 35.6% | 1 | 90.5K | 35.6% | 2 |
| Feb 2026 | 90.5K | 37.3% | 1 | 90.5K | 37.3% | 2 |
| Mar 2026 | 90.5K | 35.7% | 1 | 90.5K | 35.7% | 2 |
| Apr 2026 | 74K | 30.3% | 2 | 90.5K | 37% | 1 |
| May 2026 | 74K | 30.7% | 1 | 74K | 30.7% | 2 |
| Jun 2026 | 74K | 32.2% | 1 | 74K | 32.2% | 2 |
| Jul 2026 | 74K | 35.7% | 1 | 74K | 35.7% | 2 |
| Aug 2026 | 74K | 36.5% | 1 | 74K | 36.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Quick-Step’s and Tarkett’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Quick-Step**: Measured on the search term “quick-step”.
- **Tarkett**: Measured on the search term “tarkett”.

- [Quick-Step profile](/demand/global-en/brands/quick-step)
- [Tarkett profile](/demand/global-en/brands/tarkett)
- [All flooring worldwide](/demand/global-en/categories/flooring): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Quick-Step or Tarkett?

In August 2026, Quick-Step and Tarkett were level on Share of Search among flooring worldwide, with an estimated 74K branded searches each, at 36.5% estimated Share of Search each.

## Cite this page

Brandwave. "Quick-Step vs Tarkett: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/quick-step-vs-tarkett

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/quick-step-vs-tarkett. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.