---
title: "Qualtrics vs Workvivo: Which is searched more?"
description: "Is Qualtrics or Workvivo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employee engagement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/qualtrics-vs-workvivo"
publisher: "Brandwave"
---

# Qualtrics vs Workvivo: Which is searched more?

Is Qualtrics or Workvivo more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Employee engagement platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Qualtrics and Workvivo
- **Competitive set**: Employee engagement platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Qualtrics Share of Search**: 58.4%
- **Workvivo Share of Search**: 17.6%

## Is Qualtrics or Workvivo more popular in search?

- In September 2026, Qualtrics had more branded searches than Workvivo among employee engagement platforms worldwide. Qualtrics had about 246,000 branded searches, while Workvivo had 74,000. Qualtrics made up 58.4% of all employee engagement platform searches we track, and Workvivo accounted for 17.6%.
- Qualtrics was ahead of Workvivo in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Qualtrics’ share of searches among employee engagement platforms worldwide moved from 63.1% to 58.4%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Workvivo’s share of searches among employee engagement platforms worldwide moved from 15.5% to 17.6%, and its estimated monthly branded searches moved from 90.5K to 74K.

## Top employee engagement platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Workvivo was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Qualtrics did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Culture Amp | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Lattice | 2nd | 3 of 3 | 2 of 2 | 5 of 5 |
| 15Five | 3rd | 3 of 3 | 0 of 2 | 3 of 5 |
| Workleap | 4th | 3 of 3 | 0 of 2 | 3 of 5 |
| Bonusly | 5th | 3 of 3 | 2 of 2 | 5 of 5 |
| Workvivo | 6th | 0 of 3 | 1 of 2 | 1 of 5 |
| Peakon | 7th | 0 of 3 | 1 of 2 | 1 of 5 |
| Leapsome | 8th | 1 of 3 | 0 of 2 | 1 of 5 |
| Qualtrics | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about employee engagement platforms

- Asked ChatGPT "Which employee engagement platform should I use?": 1. Culture Amp, 2. Lattice, 3. 15Five, 4. Workleap, 5. Bonusly
- Asked ChatGPT "What are the best employee engagement platforms?": 1. Culture Amp, 2. Lattice, 3. 15Five, 4. Workleap, 5. Bonusly, 6. Leapsome
- Asked ChatGPT "What's the best employee engagement platform for better staff morale?": 1. Culture Amp, 2. 15Five, 3. Workleap, 4. Bonusly, 5. Lattice
- Searched Google, AI Overview "employee engagement platform": 1. Culture Amp, 2. Lattice, 3. Peakon, 4. Bonusly
- Searched Google, AI Overview "employee engagement software": 1. Culture Amp, 2. Workvivo, 3. Lattice, 4. Bonusly

Not named in any answer: Qualtrics.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for employee engagement platforms worldwide in September 2026?

- In September 2026, Qualtrics gained share of searches among employee engagement platforms worldwide, from 53.5% to 58.4%.
- In September 2026, Workvivo lost share of searches among employee engagement platforms worldwide, from 19.7% to 17.6%.

## Month by month

| Month | Qualtrics estimated searches | Qualtrics Share of Search | Qualtrics rank | Workvivo estimated searches | Workvivo Share of Search | Workvivo rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 63.1% | 1 | 90.5K | 15.5% | 2 |
| Nov 2025 | 301K | 61.7% | 1 | 74K | 15.2% | 2 |
| Dec 2025 | 246K | 57.8% | 1 | 74K | 17.4% | 2 |
| Jan 2026 | 246K | 54.6% | 1 | 74K | 16.4% | 2 |
| Feb 2026 | 301K | 61% | 1 | 74K | 15% | 2 |
| Mar 2026 | 368K | 65.9% | 1 | 90.5K | 16.2% | 2 |
| Apr 2026 | 368K | 69.2% | 1 | 74K | 13.9% | 2 |
| May 2026 | 301K | 65.3% | 1 | 74K | 16% | 2 |
| Jun 2026 | 246K | 55.8% | 1 | 74K | 16.8% | 2 |
| Jul 2026 | 201K | 54.3% | 1 | 74K | 20% | 2 |
| Aug 2026 | 201K | 53.5% | 1 | 74K | 19.7% | 2 |
| Sep 2026 | 246K | 58.4% | 1 | 74K | 17.6% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Qualtrics’ and Workvivo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Qualtrics**: Measured on the search term “qualtrics”.
- **Workvivo**: Measured on the search term “workvivo”.

- [Qualtrics profile](/demand/global-en/brands/qualtrics)
- [Workvivo profile](/demand/global-en/brands/workvivo)
- [All employee engagement platforms worldwide](/demand/global-en/categories/employee-engagement-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Qualtrics or Workvivo more popular in search?

In September 2026, Qualtrics had more branded searches than Workvivo among employee engagement platforms worldwide. Qualtrics had about 246,000 branded searches, while Workvivo had 74,000. Qualtrics made up 58.4% of all employee engagement platform searches we track, and Workvivo accounted for 17.6%.

## Cite this page

Brandwave. "Qualtrics vs Workvivo: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/qualtrics-vs-workvivo

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