---
title: "Qualtrics vs Suzy: Which is searched more?"
description: "Is Qualtrics or Suzy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Consumer research platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/qualtrics-vs-suzy"
publisher: "Brandwave"
---

# Qualtrics vs Suzy: Which is searched more?

Is Qualtrics or Suzy more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Consumer research platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Qualtrics and Suzy
- **Competitive set**: Consumer research platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Qualtrics Share of Search**: 86.8%
- **Suzy Share of Search**: 0.04%

## Is Qualtrics or Suzy more popular in search?

- In September 2026, Qualtrics had more branded searches than Suzy among consumer research platforms worldwide. Qualtrics had about 246,000 branded searches, while Suzy had 110. Qualtrics made up 86.8% of all consumer research platform searches we track, and Suzy accounted for 0.04%.
- Qualtrics was ahead of Suzy in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Qualtrics’ share of searches among consumer research platforms worldwide moved from 90.1% to 86.8%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Suzy’s share of searches among consumer research platforms worldwide moved from 0.05% to 0.04%, and its estimated monthly branded searches moved from 190 to 110.

## How did search popularity change for consumer research platforms worldwide in September 2026?

- In September 2026, Qualtrics gained share of searches among consumer research platforms worldwide, from 86.2% to 86.8%.
- Estimated monthly branded searches for Suzy worldwide fell 42.1% over 12 measured months, from 190 to 110 in September 2026.

## Month by month

| Month | Qualtrics estimated searches | Qualtrics Share of Search | Qualtrics rank | Suzy estimated searches | Suzy Share of Search | Suzy rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 368K | 90.1% | 1 | 190 | 0.05% | 6 |
| Nov 2025 | 301K | 88.8% | 1 | 200 | 0.06% | 6 |
| Dec 2025 | 246K | 88.8% | 1 | 160 | 0.06% | 6 |
| Jan 2026 | 246K | 85.1% | 1 | 140 | 0.05% | 6 |
| Feb 2026 | 301K | 89.9% | 1 | 200 | 0.06% | 6 |
| Mar 2026 | 368K | 89.9% | 1 | 200 | 0.05% | 6 |
| Apr 2026 | 368K | 91.6% | 1 | 190 | 0.05% | 5 |
| May 2026 | 301K | 89.9% | 1 | 120 | 0.04% | 6 |
| Jun 2026 | 246K | 88.5% | 1 | 130 | 0.05% | 6 |
| Jul 2026 | 201K | 84.8% | 1 | 110 | 0.05% | 6 |
| Aug 2026 | 201K | 86.2% | 1 | 130 | 0.06% | 6 |
| Sep 2026 | 246K | 86.8% | 1 | 110 | 0.04% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Qualtrics’ and Suzy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Qualtrics**: Measured on the search term “qualtrics”.
- **Suzy**: Measured on the search terms “suzy consumer insights” and “suzy market research”, summed into one figure.

- [Qualtrics profile](/demand/global-en/brands/qualtrics)
- [Suzy profile](/demand/global-en/brands/suzy)
- [All consumer research platforms worldwide](/demand/global-en/categories/consumer-research-platforms): The set both shares are measured inside, 9 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Qualtrics or Suzy more popular in search?

In September 2026, Qualtrics had more branded searches than Suzy among consumer research platforms worldwide. Qualtrics had about 246,000 branded searches, while Suzy had 110. Qualtrics made up 86.8% of all consumer research platform searches we track, and Suzy accounted for 0.04%.

## Cite this page

Brandwave. "Qualtrics vs Suzy: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/qualtrics-vs-suzy

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/qualtrics-vs-suzy. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.