---
title: "Purina vs Royal Canin: Which is more popular by branded search?"
description: "Which is more popular in search, Purina or Royal Canin? Compare estimated monthly branded-search demand and Share of Search inside the Pet food brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/purina-vs-royal-canin"
publisher: "Brandwave"
---

# Purina vs Royal Canin: Which is more popular by branded search?

Which is more popular in search, Purina or Royal Canin? Compare estimated monthly branded-search demand and Share of Search inside the Pet food brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Purina and Royal Canin
- **Competitive set**: Pet food brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Purina Share of Search**: 12.3%
- **Royal Canin Share of Search**: 50.4%

## Which is more popular in search, Purina or Royal Canin?

- In August 2026, Royal Canin had more branded searches than Purina among pet food brands worldwide. Royal Canin was estimated to have 673K branded searches compared to Purina’s 165K, and held a 50.4% Share of Search versus Purina’s 12.3%.
- Royal Canin was ahead of Purina in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Purina’s estimated Share of Search among pet food brands worldwide moved from 13.5% to 12.3%, and its estimated monthly branded searches moved from 201K to 165K.
- Across the 11 months ending August 2026, Royal Canin’s estimated Share of Search among pet food brands worldwide moved from 45.4% to 50.4%, and its estimated monthly branded searches held steady at 673K.

## How did search popularity change for pet food brands worldwide in August 2026?

- In August 2026, Royal Canin gained estimated Share of Search among pet food brands worldwide, from 45.3% to 50.4%.
- In August 2026, Purina lost estimated Share of Search among pet food brands worldwide, from 13.6% to 12.3%.

## Month by month

| Month | Purina estimated searches | Purina Share of Search | Purina rank | Royal Canin estimated searches | Royal Canin Share of Search | Royal Canin rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 201K | 13.5% | 3 | 673K | 45.4% | 1 |
| Nov 2025 | 165K | 11.4% | 3 | 673K | 46.3% | 1 |
| Dec 2025 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| Jan 2026 | 165K | 11.4% | 3 | 673K | 46.6% | 1 |
| Feb 2026 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| Mar 2026 | 165K | 11.1% | 3 | 823K | 55.4% | 1 |
| Apr 2026 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| May 2026 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| Jun 2026 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| Jul 2026 | 165K | 13.6% | 3 | 550K | 45.3% | 1 |
| Aug 2026 | 165K | 12.3% | 3 | 673K | 50.4% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Purina’s and Royal Canin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Purina**: Measured on the search term “purina”.
- **Royal Canin**: Measured on the search term “royal canin”.

- [Purina profile](/demand/global-en/brands/purina)
- [Royal Canin profile](/demand/global-en/brands/royal-canin)
- [All pet food brands worldwide](/demand/global-en/categories/pet-food-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Purina or Royal Canin?

In August 2026, Royal Canin had more branded searches than Purina among pet food brands worldwide. Royal Canin was estimated to have 673K branded searches compared to Purina’s 165K, and held a 50.4% Share of Search versus Purina’s 12.3%.

## Cite this page

Brandwave. "Purina vs Royal Canin: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/purina-vs-royal-canin

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/purina-vs-royal-canin. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.