---
title: "Public vs Wealthfront: Which is more popular by branded search?"
description: "Which is more popular in search, Public or Wealthfront? Compare estimated monthly branded-search demand and Share of Search inside the Investment apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/public-vs-wealthfront"
publisher: "Brandwave"
---

# Public vs Wealthfront: Which is more popular by branded search?

Which is more popular in search, Public or Wealthfront? Compare estimated monthly branded-search demand and Share of Search inside the Investment apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Public and Wealthfront
- **Competitive set**: Investment apps
- **Market**: Global
- **Month measured**: Aug 2026
- **Public Share of Search**: 0.37%
- **Wealthfront Share of Search**: 4.7%

## Which is more popular in search, Public or Wealthfront?

- In August 2026, Wealthfront had more branded searches than Public among investment apps worldwide. Wealthfront was estimated to have 135K branded searches compared to Public’s 10.7K, and held a 4.7% Share of Search versus Public’s 0.37%.
- Wealthfront was ahead of Public in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Public’s estimated Share of Search among investment apps worldwide moved from 0.36% to 0.37%, and its estimated monthly branded searches moved from 13K to 10.7K.
- Across the 11 months ending August 2026, Wealthfront’s estimated Share of Search among investment apps worldwide moved from 4.6% to 4.7%, and its estimated monthly branded searches moved from 165K to 135K.

## How did search popularity change for investment apps worldwide in August 2026?

- In August 2026, Wealthfront lost estimated Share of Search among investment apps worldwide, from 5.2% to 4.7%.
- In August 2026, Public rose from 6th to 5th among investment apps worldwide.

## Month by month

| Month | Public estimated searches | Public Share of Search | Public rank | Wealthfront estimated searches | Wealthfront Share of Search | Wealthfront rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 13K | 0.36% | 5 | 165K | 4.6% | 3 |
| Nov 2025 | 11.7K | 0.35% | 5 | 135K | 4% | 3 |
| Dec 2025 | 12.7K | 0.45% | 5 | 165K | 5.8% | 3 |
| Jan 2026 | 13.1K | 0.42% | 6 | 201K | 6.5% | 3 |
| Feb 2026 | 11.9K | 0.4% | 5 | 201K | 6.8% | 3 |
| Mar 2026 | 13.3K | 0.44% | 5 | 201K | 6.7% | 3 |
| Apr 2026 | 14.5K | 0.47% | 5 | 201K | 6.5% | 3 |
| May 2026 | 11.9K | 0.46% | 6 | 135K | 5.2% | 3 |
| Jun 2026 | 11.9K | 0.42% | 5 | 135K | 4.8% | 3 |
| Jul 2026 | 9.7K | 0.38% | 6 | 135K | 5.2% | 3 |
| Aug 2026 | 10.7K | 0.37% | 5 | 135K | 4.7% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Public’s and Wealthfront’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Public**: Measured on the search terms “public com”, “public investing”, “public investing app”, “Public.com”, “public.com app” and “public.com investing”, summed into one figure.
- **Wealthfront**: Measured on the search term “wealthfront”.

- [Public profile](/demand/global-en/brands/public)
- [Wealthfront profile](/demand/global-en/brands/wealthfront)
- [All investment apps worldwide](/demand/global-en/categories/investment-apps): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Public or Wealthfront?

In August 2026, Wealthfront had more branded searches than Public among investment apps worldwide. Wealthfront was estimated to have 135K branded searches compared to Public’s 10.7K, and held a 4.7% Share of Search versus Public’s 0.37%.

## Cite this page

Brandwave. "Public vs Wealthfront: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/public-vs-wealthfront

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/public-vs-wealthfront. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.