---
title: "Princes vs Wild Planet: Which is more popular by branded search?"
description: "Which is more popular in search, Princes or Wild Planet? Compare estimated monthly branded-search demand and Share of Search inside the Canned fish brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/princes-vs-wild-planet"
publisher: "Brandwave"
---

# Princes vs Wild Planet: Which is more popular by branded search?

Which is more popular in search, Princes or Wild Planet? Compare estimated monthly branded-search demand and Share of Search inside the Canned fish brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Princes and Wild Planet
- **Competitive set**: Canned fish brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Princes Share of Search**: 14%
- **Wild Planet Share of Search**: 0.17%

## Which is more popular in search, Princes or Wild Planet?

- In August 2026, Princes had more branded searches than Wild Planet among canned fish brands worldwide. Princes was estimated to have 1.5M branded searches compared to Wild Planet’s 18.1K, and held a 14% Share of Search versus Wild Planet’s 0.17%.
- Princes was ahead of Wild Planet in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Princes’ estimated Share of Search among canned fish brands worldwide moved from 11.7% to 14%, and its estimated monthly branded searches moved from 1.2M to 1.5M.
- Across the 11 months ending August 2026, Wild Planet’s estimated Share of Search among canned fish brands worldwide moved from 0.12% to 0.17%, and its estimated monthly branded searches moved from 12.1K to 18.1K.

## How did search popularity change for canned fish brands worldwide in August 2026?

- Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.
- Estimated monthly branded searches for Princes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.

## Month by month

| Month | Princes estimated searches | Princes Share of Search | Princes rank | Wild Planet estimated searches | Wild Planet Share of Search | Wild Planet rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.2M | 11.7% | 2 | 12.1K | 0.12% | 5 |
| Nov 2025 | 1.5M | 14% | 2 | 18.1K | 0.17% | 3 |
| Dec 2025 | 1.5M | 11.9% | 2 | 18.1K | 0.14% | 4 |
| Jan 2026 | 2.2M | 19.6% | 2 | 18.1K | 0.16% | 3 |
| Feb 2026 | 1.8M | 19.6% | 2 | 18.1K | 0.19% | 3 |
| Mar 2026 | 1.5M | 14% | 2 | 18.1K | 0.17% | 3 |
| Apr 2026 | 2.2M | 19.6% | 2 | 18.1K | 0.16% | 3 |
| May 2026 | 2.7M | 22.8% | 2 | 18.1K | 0.15% | 5 |
| Jun 2026 | 1.8M | 16.5% | 2 | 14.8K | 0.13% | 5 |
| Jul 2026 | 1.5M | 14% | 2 | 18.1K | 0.17% | 4 |
| Aug 2026 | 1.5M | 14% | 2 | 18.1K | 0.17% | 4 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Princes’ and Wild Planet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Princes**: Measured on the search term “princes”.
- **Wild Planet**: Measured on the search term “wild planet”.

- [Princes profile](/demand/global-en/brands/princes)
- [Wild Planet profile](/demand/global-en/brands/wild-planet)
- [All canned fish brands worldwide](/demand/global-en/categories/canned-fish-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Princes or Wild Planet?

In August 2026, Princes had more branded searches than Wild Planet among canned fish brands worldwide. Princes was estimated to have 1.5M branded searches compared to Wild Planet’s 18.1K, and held a 14% Share of Search versus Wild Planet’s 0.17%.

## Cite this page

Brandwave. "Princes vs Wild Planet: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/princes-vs-wild-planet

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/princes-vs-wild-planet. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.