---
title: "Powered by Search vs SmartBug Media: Which is searched more?"
description: "Is Powered by Search or SmartBug Media more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marketing automation agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/powered-by-search-vs-smartbug-media"
publisher: "Brandwave"
---

# Powered by Search vs SmartBug Media: Which is searched more?

Is Powered by Search or SmartBug Media more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Marketing automation agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Powered by Search and SmartBug Media
- **Competitive set**: Marketing automation agencies
- **Market**: Global
- **Month measured**: Sep 2026
- **Powered by Search Share of Search**: 4.4%
- **SmartBug Media Share of Search**: 14.3%

## Is Powered by Search or SmartBug Media more popular in search?

- In September 2026, SmartBug Media had more branded searches than Powered by Search among marketing automation agencies worldwide. SmartBug Media had about 1,900 branded searches, while Powered by Search had 590. SmartBug Media made up 14.3% of all marketing automation agency searches we track, and Powered by Search accounted for 4.4%.
- SmartBug Media was ahead of Powered by Search in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Powered by Search’s share of searches among marketing automation agencies worldwide moved from 3.5% to 4.4%, and its estimated monthly branded searches moved from 480 to 590.
- Across the 12 months ending September 2026, SmartBug Media’s share of searches among marketing automation agencies worldwide moved from 17.6% to 14.3%, and its estimated monthly branded searches moved from 2.4K to 1.9K.

## How did search popularity change for marketing automation agencies worldwide in September 2026?

- In September 2026, Powered by Search gained share of searches among marketing automation agencies worldwide, from 2.9% to 4.4%.
- Estimated monthly branded searches for SmartBug Media worldwide fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.

## Month by month

| Month | Powered by Search estimated searches | Powered by Search Share of Search | Powered by Search rank | SmartBug Media estimated searches | SmartBug Media Share of Search | SmartBug Media rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 480 | 3.5% | 6 | 2.4K | 17.6% | 3 |
| Nov 2025 | 390 | 2.8% | 6 | 2.4K | 17.4% | 3 |
| Dec 2025 | 390 | 3% | 6 | 1.9K | 14.8% | 3 |
| Jan 2026 | 480 | 3.4% | 6 | 2.4K | 16.9% | 3 |
| Feb 2026 | 590 | 4.7% | 5 | 2.4K | 19% | 3 |
| Mar 2026 | 720 | 4.5% | 4 | 4.4K | 27.5% | 2 |
| Apr 2026 | 480 | 2.9% | 5 | 5.4K | 32.5% | 2 |
| May 2026 | 480 | 3% | 5 | 4.4K | 27.7% | 2 |
| Jun 2026 | 390 | 2.7% | 6 | 2.9K | 20% | 3 |
| Jul 2026 | 480 | 4.1% | 5 | 1.9K | 16.3% | 3 |
| Aug 2026 | 390 | 2.9% | 6 | 1.9K | 14.3% | 3 |
| Sep 2026 | 590 | 4.4% | 6 | 1.9K | 14.3% | 3 |

## How each brand is measured

Brandwave collects information about searches that people make online using Powered by Search’s and SmartBug Media’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Powered by Search**: Measured on the search term “powered by search”.
- **SmartBug Media**: Measured on the search term “smartbug media”.

- [Powered by Search profile](/demand/global-en/brands/powered-by-search)
- [SmartBug Media profile](/demand/global-en/brands/smartbug-media)
- [All marketing automation agencies worldwide](/demand/global-en/categories/marketing-automation-agencies): The set both shares are measured inside, 10 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Powered by Search or SmartBug Media more popular in search?

In September 2026, SmartBug Media had more branded searches than Powered by Search among marketing automation agencies worldwide. SmartBug Media had about 1,900 branded searches, while Powered by Search had 590. SmartBug Media made up 14.3% of all marketing automation agency searches we track, and Powered by Search accounted for 4.4%.

## Cite this page

Brandwave. "Powered by Search vs SmartBug Media: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/powered-by-search-vs-smartbug-media

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/powered-by-search-vs-smartbug-media. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
