---
title: "Pocket Casts vs Spotify: Which is searched more?"
description: "Which is more popular in search, Pocket Casts or Spotify? Compare estimated monthly branded-search demand and Share of Search inside the Podcast apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/pocket-casts-vs-spotify"
publisher: "Brandwave"
---

# Pocket Casts vs Spotify: Which is searched more?

Which is more popular in search, Pocket Casts or Spotify? Compare estimated monthly branded-search demand and Share of Search inside the Podcast apps set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Pocket Casts and Spotify
- **Competitive set**: Podcast apps
- **Market**: Global
- **Month measured**: Aug 2026
- **Pocket Casts Share of Search**: 0.04%
- **Spotify Share of Search**: 99.5%

## Which is more popular in search, Pocket Casts or Spotify?

- In August 2026, Spotify had more branded searches than Pocket Casts among podcast apps worldwide. Spotify was estimated to have 55.6M branded searches compared to Pocket Casts’ 22.2K, and held a 99.5% Share of Search versus Pocket Casts’ 0.04%.
- Spotify was ahead of Pocket Casts in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pocket Casts’ estimated Share of Search among podcast apps worldwide held steady at 0.04%, and its estimated monthly branded searches moved from 27.1K to 22.2K.
- Across the 11 months ending August 2026, Spotify’s estimated Share of Search among podcast apps worldwide moved from 99.6% to 99.5%, and its estimated monthly branded searches moved from 68M to 55.6M.

## How did search popularity change for podcast apps worldwide in August 2026?

- Estimated monthly branded searches for Spotify worldwide fell 18.2% over 11 measured months, from 68M to 55.6M in August 2026.
- Estimated monthly branded searches for Pocket Casts worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.

## Month by month

| Month | Pocket Casts estimated searches | Pocket Casts Share of Search | Pocket Casts rank | Spotify estimated searches | Spotify Share of Search | Spotify rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 27.1K | 0.04% | 4 | 68M | 99.6% | 1 |
| Nov 2025 | 27.1K | 0.04% | 4 | 68M | 99.6% | 1 |
| Dec 2025 | 27.1K | 0.04% | 4 | 68M | 99.6% | 1 |
| Jan 2026 | 33.1K | 0.05% | 4 | 68M | 99.5% | 1 |
| Feb 2026 | 27.1K | 0.05% | 4 | 55.6M | 99.5% | 1 |
| Mar 2026 | 27.1K | 0.04% | 4 | 68M | 99.6% | 1 |
| Apr 2026 | 27.1K | 0.04% | 4 | 68M | 99.6% | 1 |
| May 2026 | 22.2K | 0.03% | 4 | 68M | 99.6% | 1 |
| Jun 2026 | 22.2K | 0.03% | 4 | 68M | 99.6% | 1 |
| Jul 2026 | 22.2K | 0.04% | 4 | 55.6M | 99.5% | 1 |
| Aug 2026 | 22.2K | 0.04% | 4 | 55.6M | 99.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Pocket Casts’ and Spotify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Pocket Casts**: Measured on the search term “pocket casts”.
- **Spotify**: Measured on the search term “spotify”.

- [Pocket Casts profile](/demand/global-en/brands/pocket-casts)
- [Spotify profile](/demand/global-en/brands/spotify)
- [All podcast apps worldwide](/demand/global-en/categories/podcast-apps): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Pocket Casts or Spotify?

In August 2026, Spotify had more branded searches than Pocket Casts among podcast apps worldwide. Spotify was estimated to have 55.6M branded searches compared to Pocket Casts’ 22.2K, and held a 99.5% Share of Search versus Pocket Casts’ 0.04%.

## Cite this page

Brandwave. "Pocket Casts vs Spotify: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/pocket-casts-vs-spotify

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pocket-casts-vs-spotify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.