--- title: "PNY vs Samsung: Which is searched more?" description: "Is PNY or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flash drive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/pny-vs-samsung" publisher: "Brandwave" --- # PNY vs Samsung: Which is searched more? Is PNY or Samsung more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Flash drive brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: PNY and Samsung - **Competitive set**: Flash drive brands - **Market**: Global - **Month measured**: Sep 2026 - **PNY Share of Search**: 8.7% - **Samsung Share of Search**: 15% ## Is PNY or Samsung more popular in search? - In September 2026, Samsung had more branded searches than PNY among flash drive brands worldwide. Samsung had about 110,000 branded searches, while PNY had 64,100. Samsung made up 15% of all flash drive brand searches we track, and PNY accounted for 8.7%. - Samsung was ahead of PNY in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, PNY’s share of searches among flash drive brands worldwide moved from 11.7% to 8.7%, and its estimated monthly branded searches moved from 64.9K to 64.1K. - Across the 12 months ending September 2026, Samsung’s share of searches among flash drive brands worldwide moved from 19.9% to 15%, and its estimated monthly branded searches held steady at 110K. ## Top flash drive brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Samsung was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. PNY was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Samsung was listed before PNY in every answer that named either. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | SanDisk | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Samsung | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Kingston | 3rd | 3 of 3 | 2 of 2 | 5 of 5 | | Lexar | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | PNY | 5th | 1 of 3 | 1 of 2 | 2 of 5 | ## Every AI answer about flash drive brands - Asked ChatGPT "Which flash drive brand should I buy?": 1. SanDisk, 2. Samsung, 3. Kingston - Asked ChatGPT "What are the best flash drive brands?": 1. SanDisk, 2. Samsung, 3. Kingston, 4. Lexar, 5. PNY - Asked ChatGPT "What's the best flash drive brand for file storage?": 1. SanDisk, 2. Samsung, 3. Kingston - Searched Google, AI Overview "best flash drive": 1. SanDisk, 2. Lexar, 3. Kingston - Searched Google, AI Overview "usb drive brand": 1. SanDisk, 2. Samsung, 3. Kingston, 4. PNY Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for flash drive brands worldwide in September 2026? - In September 2026, PNY gained share of searches among flash drive brands worldwide, from 6.1% to 8.7%. - In September 2026, Samsung lost share of searches among flash drive brands worldwide, from 15.5% to 15%. ## Month by month | Month | PNY estimated searches | PNY Share of Search | PNY rank | Samsung estimated searches | Samsung Share of Search | Samsung rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 64.9K | 11.7% | 3 | 110K | 19.9% | 2 | | Nov 2025 | 64.1K | 9.7% | 3 | 135K | 20.4% | 2 | | Dec 2025 | 64.1K | 11.3% | 3 | 110K | 19.5% | 2 | | Jan 2026 | 64.9K | 7.5% | 3 | 110K | 12.7% | 2 | | Feb 2026 | 53.1K | 7.1% | 3 | 135K | 18% | 2 | | Mar 2026 | 53.1K | 8.2% | 3 | 135K | 20.8% | 2 | | Apr 2026 | 53.1K | 7.4% | 3 | 110K | 15.2% | 2 | | May 2026 | 53.1K | 5.3% | 3 | 110K | 11.1% | 2 | | Jun 2026 | 43.4K | 5.2% | 3 | 110K | 13.2% | 2 | | Jul 2026 | 43.4K | 5% | 3 | 135K | 15.7% | 2 | | Aug 2026 | 53.1K | 6.1% | 3 | 135K | 15.5% | 2 | | Sep 2026 | 64.1K | 8.7% | 3 | 110K | 15% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using PNY’s and Samsung’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **PNY**: Measured on the search terms “pny” and “pny flash drive”, summed into one figure. - **Samsung**: Measured on the search term “samsung com”. - [PNY profile](/demand/global-en/brands/pny) - [Samsung profile](/demand/global-en/brands/samsung) - [All flash drive brands worldwide](/demand/global-en/categories/flash-drive-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is PNY or Samsung more popular in search? In September 2026, Samsung had more branded searches than PNY among flash drive brands worldwide. Samsung had about 110,000 branded searches, while PNY had 64,100. Samsung made up 15% of all flash drive brand searches we track, and PNY accounted for 8.7%. ## Cite this page Brandwave. "PNY vs Samsung: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/pny-vs-samsung This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pny-vs-samsung. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.