--- title: "PitchBook vs S&P Capital IQ: Which is searched more?" description: "Is PitchBook or S&P Capital IQ more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/pitchbook-vs-s-p-capital-iq" publisher: "Brandwave" --- # PitchBook vs S&P Capital IQ: Which is searched more? Is PitchBook or S&P Capital IQ more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Financial data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: PitchBook and S&P Capital IQ - **Competitive set**: Financial data platforms - **Market**: Global - **Month measured**: Sep 2026 - **PitchBook Share of Search**: 4.3% - **S&P Capital IQ Share of Search**: 0.77% ## Is PitchBook or S&P Capital IQ more popular in search? - In September 2026, PitchBook had more branded searches than S&P Capital IQ among financial data platforms worldwide. PitchBook had about 90,500 branded searches, while S&P Capital IQ had 16,100. PitchBook made up 4.3% of all financial data platform searches we track, and S&P Capital IQ accounted for 0.77%. - PitchBook was ahead of S&P Capital IQ in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, PitchBook’s share of searches among financial data platforms worldwide moved from 3% to 4.3%, and its estimated monthly branded searches held steady at 90.5K. - Across the 12 months ending September 2026, S&P Capital IQ’s share of searches among financial data platforms worldwide moved from 0.64% to 0.77%, and its estimated monthly branded searches moved from 19.4K to 16.1K. ## How did search popularity change for financial data platforms worldwide in September 2026? - In September 2026, PitchBook gained share of searches among financial data platforms worldwide, from 2.9% to 4.3%. - Estimated monthly branded searches for S&P Capital IQ worldwide fell 17% over 12 measured months, from 19.4K to 16.1K in September 2026. ## Month by month | Month | PitchBook estimated searches | PitchBook Share of Search | PitchBook rank | S&P Capital IQ estimated searches | S&P Capital IQ Share of Search | S&P Capital IQ rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 90.5K | 3% | 4 | 19.4K | 0.64% | 7 | | Nov 2025 | 90.5K | 3.5% | 4 | 15.8K | 0.61% | 7 | | Dec 2025 | 60.5K | 2.8% | 4 | 10.8K | 0.49% | 7 | | Jan 2026 | 90.5K | 3.5% | 4 | 15.8K | 0.61% | 7 | | Feb 2026 | 90.5K | 3.5% | 4 | 16.1K | 0.61% | 7 | | Mar 2026 | 135K | 3.7% | 3 | 16.1K | 0.45% | 8 | | Apr 2026 | 74K | 3% | 4 | 15.8K | 0.63% | 7 | | May 2026 | 60.5K | 2.8% | 5 | 13K | 0.61% | 8 | | Jun 2026 | 74K | 3% | 4 | 13.4K | 0.54% | 8 | | Jul 2026 | 60.5K | 3% | 4 | 13.1K | 0.64% | 8 | | Aug 2026 | 60.5K | 2.9% | 4 | 13.1K | 0.62% | 8 | | Sep 2026 | 90.5K | 4.3% | 4 | 16.1K | 0.77% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using PitchBook’s and S&P Capital IQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **PitchBook**: Measured on the search term “pitchbook”. - **S&P Capital IQ**: Measured on the search terms “s p capital iq” and “spcapitaliq”, summed into one figure. - [PitchBook profile](/demand/global-en/brands/pitchbook) - [S&P Capital IQ profile](/demand/global-en/brands/s-p-capital-iq) - [All financial data platforms worldwide](/demand/global-en/categories/financial-data-platforms): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is PitchBook or S&P Capital IQ more popular in search? In September 2026, PitchBook had more branded searches than S&P Capital IQ among financial data platforms worldwide. PitchBook had about 90,500 branded searches, while S&P Capital IQ had 16,100. PitchBook made up 4.3% of all financial data platform searches we track, and S&P Capital IQ accounted for 0.77%. ## Cite this page Brandwave. "PitchBook vs S&P Capital IQ: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/pitchbook-vs-s-p-capital-iq This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pitchbook-vs-s-p-capital-iq. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.