---
title: "Philips vs Waterpik: Which is searched more?"
description: "Which is more popular in search, Philips or Waterpik? Compare estimated monthly branded-search demand and Share of Search inside the Water flosser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/philips-vs-waterpik"
publisher: "Brandwave"
---

# Philips vs Waterpik: Which is searched more?

Which is more popular in search, Philips or Waterpik? Compare estimated monthly branded-search demand and Share of Search inside the Water flosser brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Philips and Waterpik
- **Competitive set**: Water flosser brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Philips Share of Search**: 49.2%
- **Waterpik Share of Search**: 13.5%

## Which is more popular in search, Philips or Waterpik?

- In August 2026, Philips had more branded searches than Waterpik among water flosser brands worldwide. Philips was estimated to have 1.1M branded searches compared to Waterpik’s 301K, and held a 49.2% Share of Search versus Waterpik’s 13.5%.
- Philips was ahead of Waterpik in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Philips’ estimated Share of Search among water flosser brands worldwide moved from 44% to 49.2%, and its estimated monthly branded searches held steady at 1.1M.
- Across the 11 months ending August 2026, Waterpik’s estimated Share of Search among water flosser brands worldwide moved from 15% to 13.5%, and its estimated monthly branded searches moved from 368K to 301K.

## How did search popularity change for water flosser brands worldwide in August 2026?

- In August 2026, Waterpik lost estimated Share of Search among water flosser brands worldwide, from 14.1% to 13.5%.

## Month by month

| Month | Philips estimated searches | Philips Share of Search | Philips rank | Waterpik estimated searches | Waterpik Share of Search | Waterpik rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 1.1M | 44% | 1 | 368K | 15% | 3 |
| Nov 2025 | 1.3M | 43.2% | 1 | 368K | 12.4% | 3 |
| Dec 2025 | 1.4M | 47.4% | 1 | 368K | 12.6% | 3 |
| Jan 2026 | 1.1M | 46.2% | 1 | 301K | 12.7% | 3 |
| Feb 2026 | 975K | 47% | 1 | 301K | 14.5% | 3 |
| Mar 2026 | 957K | 46.6% | 1 | 301K | 14.7% | 3 |
| Apr 2026 | 939K | 46.9% | 1 | 301K | 15% | 3 |
| May 2026 | 909K | 46.1% | 1 | 301K | 15.3% | 3 |
| Jun 2026 | 911K | 45.7% | 1 | 301K | 15.1% | 3 |
| Jul 2026 | 1.1M | 49.4% | 1 | 301K | 14.1% | 3 |
| Aug 2026 | 1.1M | 49.2% | 1 | 301K | 13.5% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Philips’ and Waterpik’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Philips**: Measured on the search terms “air fryer philips”, “philips air fryer”, “philips airfryer”, “philips com”, “philips oneblade”, “philips shaver” and “shaver philips”, summed into one figure.
- **Waterpik**: Measured on the search term “waterpik”.

- [Philips profile](/demand/global-en/brands/philips)
- [Waterpik profile](/demand/global-en/brands/waterpik)
- [All water flosser brands worldwide](/demand/global-en/categories/water-flosser-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Philips or Waterpik?

In August 2026, Philips had more branded searches than Waterpik among water flosser brands worldwide. Philips was estimated to have 1.1M branded searches compared to Waterpik’s 301K, and held a 49.2% Share of Search versus Waterpik’s 13.5%.

## Cite this page

Brandwave. "Philips vs Waterpik: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/philips-vs-waterpik

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/philips-vs-waterpik. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.