---
title: "Phil & Teds vs Stokke: Which is searched more?"
description: "Which is more popular in search, Phil & Teds or Stokke? Compare estimated monthly branded-search demand and Share of Search inside the Baby high chair brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/phil-and-teds-vs-stokke"
publisher: "Brandwave"
---

# Phil & Teds vs Stokke: Which is searched more?

Which is more popular in search, Phil & Teds or Stokke? Compare estimated monthly branded-search demand and Share of Search inside the Baby high chair brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Phil & Teds and Stokke
- **Competitive set**: Baby high chair brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Phil & Teds Share of Search**: 0.89%
- **Stokke Share of Search**: 86.9%

## Which is more popular in search, Phil & Teds or Stokke?

- In September 2026, Stokke had more branded searches than Phil & Teds among baby high chair brands worldwide. Stokke was estimated to have 429K branded searches compared to Phil & Teds’ 4.4K, and held an 86.9% Share of Search versus Phil & Teds’ 0.89%.
- Stokke was ahead of Phil & Teds in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Phil & Teds’ estimated Share of Search among baby high chair brands worldwide moved from 0.96% to 0.89%, and its estimated monthly branded searches held steady at 4.4K.
- Across the 12 months ending September 2026, Stokke’s estimated Share of Search among baby high chair brands worldwide moved from 82.9% to 86.9%, and its estimated monthly branded searches moved from 381K to 429K.

## How did search popularity change for baby high chair brands worldwide in September 2026?

- In September 2026, Stokke gained estimated Share of Search among baby high chair brands worldwide, from 84.7% to 86.9%.

## Month by month

| Month | Phil & Teds estimated searches | Phil & Teds Share of Search | Phil & Teds rank | Stokke estimated searches | Stokke Share of Search | Stokke rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 0.96% | 3 | 381K | 82.9% | 1 |
| Nov 2025 | 4.4K | 0.73% | 3 | 510K | 84.3% | 1 |
| Dec 2025 | 3.6K | 0.85% | 3 | 348K | 81.8% | 1 |
| Jan 2026 | 4.4K | 0.87% | 3 | 425K | 84.4% | 1 |
| Feb 2026 | 3.6K | 0.87% | 3 | 351K | 84.6% | 1 |
| Mar 2026 | 4.4K | 0.9% | 3 | 421K | 86.7% | 1 |
| Apr 2026 | 3.6K | 0.87% | 3 | 351K | 84.6% | 1 |
| May 2026 | 3.6K | 0.78% | 3 | 385K | 83.2% | 1 |
| Jun 2026 | 3.6K | 0.83% | 3 | 355K | 82.1% | 1 |
| Jul 2026 | 3.6K | 0.76% | 3 | 399K | 83.7% | 1 |
| Aug 2026 | 3.6K | 0.71% | 3 | 429K | 84.7% | 1 |
| Sep 2026 | 4.4K | 0.89% | 3 | 429K | 86.9% | 1 |

## How each brand is measured

Brandwave collects information about searches that people make online using Phil & Teds’ and Stokke’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Phil & Teds**: Measured on the search term “phil teds”.
- **Stokke**: Measured on the search terms “stokke”, “stokke flexi bath”, “stokke high chair” and “stokke trapp”, summed into one figure.

- [Phil & Teds profile](/demand/global-en/brands/phil-and-teds)
- [Stokke profile](/demand/global-en/brands/stokke)
- [All baby high chair brands worldwide](/demand/global-en/categories/baby-high-chair-brands): The set both shares are measured inside, 3 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Phil & Teds or Stokke?

In September 2026, Stokke had more branded searches than Phil & Teds among baby high chair brands worldwide. Stokke was estimated to have 429K branded searches compared to Phil & Teds’ 4.4K, and held an 86.9% Share of Search versus Phil & Teds’ 0.89%.

## Cite this page

Brandwave. "Phil & Teds vs Stokke: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/phil-and-teds-vs-stokke

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/phil-and-teds-vs-stokke. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.