--- title: "PetPlate vs The Farmer's Dog: Which is more popular by branded search?" description: "Which is more popular in search, PetPlate or The Farmer's Dog? Compare estimated monthly branded-search demand and Share of Search inside the Fresh dog food delivery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/petplate-vs-the-farmers-dog" publisher: "Brandwave" --- # PetPlate vs The Farmer's Dog: Which is more popular by branded search? Which is more popular in search, PetPlate or The Farmer's Dog? Compare estimated monthly branded-search demand and Share of Search inside the Fresh dog food delivery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: PetPlate and The Farmer's Dog - **Competitive set**: Fresh dog food delivery brands - **Market**: Global - **Month measured**: Aug 2026 - **PetPlate Share of Search**: 1.2% - **The Farmer's Dog Share of Search**: 58.1% ## Which is more popular in search, PetPlate or The Farmer's Dog? - In August 2026, The Farmer's Dog had more branded searches than PetPlate among fresh dog food delivery brands worldwide. The Farmer's Dog was estimated to have 429K branded searches compared to PetPlate’s 8.5K, and held a 58.1% Share of Search versus PetPlate’s 1.2%. - The Farmer's Dog was ahead of PetPlate in every measured month of the 11 months ending August 2026. - Across the 11 months ending August 2026, PetPlate’s estimated Share of Search among fresh dog food delivery brands worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 9.4K to 8.5K. - Across the 11 months ending August 2026, The Farmer's Dog’s estimated Share of Search among fresh dog food delivery brands worldwide moved from 57.5% to 58.1%, and its estimated monthly branded searches moved from 362K to 429K. ## How did search popularity change for fresh dog food delivery brands worldwide in August 2026? - In August 2026, The Farmer's Dog gained estimated Share of Search among fresh dog food delivery brands worldwide, from 56.1% to 58.1%. ## Month by month | Month | PetPlate estimated searches | PetPlate Share of Search | PetPlate rank | The Farmer's Dog estimated searches | The Farmer's Dog Share of Search | The Farmer's Dog rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 9.4K | 1.5% | 6 | 362K | 57.5% | 1 | | Nov 2025 | 7.3K | 1.3% | 6 | 307K | 54% | 1 | | Dec 2025 | 7.5K | 1.4% | 6 | 296K | 55.5% | 1 | | Jan 2026 | 7.9K | 1.1% | 6 | 362K | 51.4% | 1 | | Feb 2026 | 6.4K | 1% | 7 | 307K | 49.6% | 1 | | Mar 2026 | 7K | 1.1% | 7 | 307K | 48.8% | 1 | | Apr 2026 | 5.7K | 0.95% | 7 | 307K | 51.1% | 1 | | May 2026 | 6K | 0.94% | 6 | 362K | 56.5% | 1 | | Jun 2026 | 4.9K | 0.6% | 7 | 511K | 62.9% | 1 | | Jul 2026 | 6K | 0.79% | 6 | 429K | 56.1% | 1 | | Aug 2026 | 8.5K | 1.2% | 6 | 429K | 58.1% | 1 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using PetPlate’s and The Farmer's Dog’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **PetPlate**: Measured on the search terms “pet plate”, “pet plate dog food”, “petplate” and “petplate dog food”, summed into one figure. - **The Farmer's Dog**: Measured on the search terms “farmer's dog food”, “farmers dog food”, “the farmer's dog”, “the farmers dog” and “the farmers dog food”, summed into one figure. - [PetPlate profile](/demand/global-en/brands/petplate) - [The Farmer's Dog profile](/demand/global-en/brands/the-farmers-dog) - [All fresh dog food delivery brands worldwide](/demand/global-en/categories/fresh-dog-food-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, PetPlate or The Farmer's Dog? In August 2026, The Farmer's Dog had more branded searches than PetPlate among fresh dog food delivery brands worldwide. The Farmer's Dog was estimated to have 429K branded searches compared to PetPlate’s 8.5K, and held a 58.1% Share of Search versus PetPlate’s 1.2%. ## Cite this page Brandwave. "PetPlate vs The Farmer's Dog: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/petplate-vs-the-farmers-dog This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/petplate-vs-the-farmers-dog. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.