---
title: "Perpetua vs Skai: Which is searched more?"
description: "Is Perpetua or Skai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retail media management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/perpetua-ads-vs-skai"
publisher: "Brandwave"
---

# Perpetua vs Skai: Which is searched more?

Is Perpetua or Skai more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Retail media management platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Perpetua and Skai
- **Competitive set**: Retail media management platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Perpetua Share of Search**: 0.29%
- **Skai Share of Search**: 0.2%

## Is Perpetua or Skai more popular in search?

- In September 2026, Perpetua had more branded searches than Skai among retail media management platforms worldwide. Perpetua had about 160 branded searches, while Skai had 110. Perpetua made up 0.29% of all retail media management platform searches we track, and Skai accounted for 0.2%.
- Perpetua was ahead of Skai in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Perpetua’s share of searches among retail media management platforms worldwide moved from 0.34% to 0.29%, and its estimated monthly branded searches moved from 260 to 160.
- Across the 12 months ending September 2026, Skai’s share of searches among retail media management platforms worldwide moved from 0.18% to 0.2%, and its estimated monthly branded searches moved from 140 to 110.

## Top retail media management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Skai appeared in all five answers. Perpetua was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Skai was listed before Perpetua in every answer.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Skai | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Pacvue | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| CommerceIQ | 3rd | 3 of 3 | 1 of 2 | 4 of 5 |
| Criteo | 4th | 1 of 3 | 2 of 2 | 3 of 5 |
| Perpetua | 5th | 3 of 3 | 0 of 2 | 3 of 5 |
| Koddi | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Quartile | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about retail media management platforms

- Asked ChatGPT "Which retail media management platform should I use?": 1. Pacvue, 2. Skai, 3. CommerceIQ, 4. Perpetua
- Asked ChatGPT "What are the best retail media management platforms?": 1. Pacvue, 2. Skai, 3. CommerceIQ, 4. Criteo, 5. Perpetua
- Asked ChatGPT "What's the best retail media management platform for a multi retailer ad campaign?": 1. Skai, 2. Pacvue, 3. CommerceIQ, 4. Perpetua
- Searched Google, AI Overview "retail media software": 1. Criteo, 2. Skai
- Searched Google, AI Overview "retail media management platforms": 1. Skai, 2. Pacvue, 3. CommerceIQ, 4. Criteo

Not named in any answer: Koddi and Quartile.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for retail media management platforms worldwide in September 2026?

- Estimated monthly branded searches for Perpetua worldwide fell 38.5% over 12 measured months, from 260 to 160 in September 2026.
- Estimated monthly branded searches for Skai worldwide fell 21.4% over 12 measured months, from 140 to 110 in September 2026.

## Month by month

| Month | Perpetua estimated searches | Perpetua Share of Search | Perpetua rank | Skai estimated searches | Skai Share of Search | Skai rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 260 | 0.34% | 5 | 140 | 0.18% | 6 |
| Nov 2025 | 240 | 0.37% | 5 | 140 | 0.22% | 6 |
| Dec 2025 | 150 | 0.28% | 5 | 110 | 0.2% | 6 |
| Jan 2026 | 220 | 0.34% | 5 | 140 | 0.21% | 6 |
| Feb 2026 | 220 | 0.34% | 5 | 190 | 0.29% | 6 |
| Mar 2026 | 330 | 0.49% | 5 | 160 | 0.24% | 6 |
| Apr 2026 | 190 | 0.29% | 5 | 160 | 0.24% | 6 |
| May 2026 | 210 | 0.38% | 5 | 180 | 0.32% | 6 |
| Jun 2026 | 180 | 0.27% | 5 | 130 | 0.2% | 6 |
| Jul 2026 | 190 | 0.29% | 5 | 90 | 0.14% | 6 |
| Aug 2026 | 150 | 0.28% | 5 | 100 | 0.18% | 6 |
| Sep 2026 | 160 | 0.29% | 5 | 110 | 0.2% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Perpetua’s and Skai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Perpetua**: Measured on the search terms “perpetua ads” and “perpetua amazon”, summed into one figure.
- **Skai**: Measured on the search terms “skai retail media” and “skai.io”, summed into one figure.

- [Perpetua profile](/demand/global-en/brands/perpetua-ads)
- [Skai profile](/demand/global-en/brands/skai)
- [All retail media management platforms worldwide](/demand/global-en/categories/retail-media-management-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Perpetua or Skai more popular in search?

In September 2026, Perpetua had more branded searches than Skai among retail media management platforms worldwide. Perpetua had about 160 branded searches, while Skai had 110. Perpetua made up 0.29% of all retail media management platform searches we track, and Skai accounted for 0.2%.

## Cite this page

Brandwave. "Perpetua vs Skai: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/perpetua-ads-vs-skai

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/perpetua-ads-vs-skai. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
