---
title: "Pepsi vs Sprite: Which is more popular by branded search?"
description: "Which is more popular in search, Pepsi or Sprite? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/pepsi-vs-sprite"
publisher: "Brandwave"
---

# Pepsi vs Sprite: Which is more popular by branded search?

Which is more popular in search, Pepsi or Sprite? Compare estimated monthly branded-search demand and Share of Search inside the Soft drink brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Pepsi and Sprite
- **Competitive set**: Soft drink brands
- **Market**: Global
- **Month measured**: Aug 2026
- **Pepsi Share of Search**: 30%
- **Sprite Share of Search**: 30%

## Which is more popular in search, Pepsi or Sprite?

- In August 2026, Pepsi and Sprite were level on Share of Search among soft drink brands worldwide, with an estimated 823K branded searches each, at 30% estimated Share of Search each.
- Pepsi was ahead of Sprite in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pepsi’s estimated Share of Search among soft drink brands worldwide moved from 32.1% to 30%, and its estimated monthly branded searches held steady at 823K.
- Across the 11 months ending August 2026, Sprite’s estimated Share of Search among soft drink brands worldwide moved from 26.3% to 30%, and its estimated monthly branded searches moved from 673K to 823K.

## How did search popularity change for soft drink brands worldwide in August 2026?

- In August 2026, Sprite gained estimated Share of Search among soft drink brands worldwide, from 25.9% to 30%.
- In August 2026, Pepsi lost estimated Share of Search among soft drink brands worldwide, from 31.7% to 30%.

## Month by month

| Month | Pepsi estimated searches | Pepsi Share of Search | Pepsi rank | Sprite estimated searches | Sprite Share of Search | Sprite rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 823K | 32.1% | 1 | 673K | 26.3% | 2 |
| Nov 2025 | 823K | 36.2% | 1 | 550K | 24.2% | 2 |
| Dec 2025 | 673K | 30% | 1 | 673K | 30% | 2 |
| Jan 2026 | 823K | 33.2% | 1 | 673K | 27.1% | 2 |
| Feb 2026 | 823K | 36.2% | 1 | 550K | 24.2% | 2 |
| Mar 2026 | 823K | 32.1% | 1 | 673K | 26.3% | 2 |
| Apr 2026 | 823K | 31.7% | 1 | 673K | 25.9% | 2 |
| May 2026 | 823K | 31.7% | 1 | 673K | 25.9% | 2 |
| Jun 2026 | 823K | 30.5% | 1 | 673K | 25% | 2 |
| Jul 2026 | 823K | 31.7% | 1 | 673K | 25.9% | 2 |
| Aug 2026 | 823K | 30% | 1 | 823K | 30% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Pepsi’s and Sprite’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Pepsi**: Measured on the search term “pepsi”.
- **Sprite**: Measured on the search term “sprite”.

- [Pepsi profile](/demand/global-en/brands/pepsi)
- [Sprite profile](/demand/global-en/brands/sprite)
- [All soft drink brands worldwide](/demand/global-en/categories/soft-drink-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Pepsi or Sprite?

In August 2026, Pepsi and Sprite were level on Share of Search among soft drink brands worldwide, with an estimated 823K branded searches each, at 30% estimated Share of Search each.

## Cite this page

Brandwave. "Pepsi vs Sprite: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/pepsi-vs-sprite

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pepsi-vs-sprite. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.