---
title: "PENN vs Slazenger: Which is more popular by branded search?"
description: "Which is more popular in search, PENN or Slazenger? Compare estimated monthly branded-search demand and Share of Search inside the Tennis balls set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/penn-vs-slazenger"
publisher: "Brandwave"
---

# PENN vs Slazenger: Which is more popular by branded search?

Which is more popular in search, PENN or Slazenger? Compare estimated monthly branded-search demand and Share of Search inside the Tennis balls set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: PENN and Slazenger
- **Competitive set**: Tennis balls
- **Market**: Global
- **Month measured**: Aug 2026
- **PENN Share of Search**: 2.3%
- **Slazenger Share of Search**: 0.52%

## Which is more popular in search, PENN or Slazenger?

- In August 2026, PENN had more branded searches than Slazenger among tennis balls worldwide. PENN was estimated to have 4.4K branded searches compared to Slazenger’s 1K, and held a 2.3% Share of Search versus Slazenger’s 0.52%.
- PENN was ahead of Slazenger in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, PENN’s estimated Share of Search among tennis balls worldwide moved from 1.3% to 2.3%, and its estimated monthly branded searches moved from 2.9K to 4.4K.
- Across the 11 months ending August 2026, Slazenger’s estimated Share of Search among tennis balls worldwide moved from 0.39% to 0.52%, and its estimated monthly branded searches moved from 880 to 1K.

## How did search popularity change for tennis balls worldwide in August 2026?

- Estimated monthly branded searches for PENN worldwide rose 51.7% over 11 measured months, from 2.9K to 4.4K in August 2026.
- Estimated monthly branded searches for Slazenger worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

## Month by month

| Month | PENN estimated searches | PENN Share of Search | PENN rank | Slazenger estimated searches | Slazenger Share of Search | Slazenger rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.9K | 1.3% | 5 | 880 | 0.39% | 6 |
| Nov 2025 | 2.9K | 1.3% | 5 | 720 | 0.32% | 6 |
| Dec 2025 | 2.9K | 1.5% | 5 | 590 | 0.3% | 6 |
| Jan 2026 | 2.9K | 1.3% | 5 | 720 | 0.32% | 6 |
| Feb 2026 | 2.4K | 1.1% | 5 | 720 | 0.33% | 6 |
| Mar 2026 | 3.6K | 1.6% | 5 | 1K | 0.44% | 6 |
| Apr 2026 | 3.6K | 1.6% | 5 | 1K | 0.46% | 6 |
| May 2026 | 4.4K | 2% | 5 | 1.3K | 0.58% | 6 |
| Jun 2026 | 4.4K | 2% | 5 | 1.3K | 0.6% | 6 |
| Jul 2026 | 4.4K | 2.4% | 5 | 1.6K | 0.87% | 6 |
| Aug 2026 | 4.4K | 2.3% | 5 | 1K | 0.52% | 6 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using PENN’s and Slazenger’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **PENN**: Measured on the search term “penn rod”.
- **Slazenger**: Measured on the search term “slazenger tennis”.

- [PENN profile](/demand/global-en/brands/penn)
- [Slazenger profile](/demand/global-en/brands/slazenger)
- [All tennis balls worldwide](/demand/global-en/categories/tennis-balls): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, PENN or Slazenger?

In August 2026, PENN had more branded searches than Slazenger among tennis balls worldwide. PENN was estimated to have 4.4K branded searches compared to Slazenger’s 1K, and held a 2.3% Share of Search versus Slazenger’s 0.52%.

## Cite this page

Brandwave. "PENN vs Slazenger: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/penn-vs-slazenger

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/penn-vs-slazenger. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
