---
title: "PDF24 vs Smallpdf: Which is searched more?"
description: "Which is more popular in search, PDF24 or Smallpdf? Compare estimated monthly branded-search demand and Share of Search inside the PDF editing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/pdf24-vs-smallpdf"
publisher: "Brandwave"
---

# PDF24 vs Smallpdf: Which is searched more?

Which is more popular in search, PDF24 or Smallpdf? Compare estimated monthly branded-search demand and Share of Search inside the PDF editing software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: PDF24 and Smallpdf
- **Competitive set**: PDF editing software
- **Market**: Global
- **Month measured**: Aug 2026
- **PDF24 Share of Search**: 3.1%
- **Smallpdf Share of Search**: 2.4%

## Which is more popular in search, PDF24 or Smallpdf?

- In August 2026, PDF24 had more branded searches than Smallpdf among PDF editing software worldwide. PDF24 was estimated to have 2M branded searches compared to Smallpdf’s 1.5M, and held a 3.1% Share of Search versus Smallpdf’s 2.4%.
- The lead changed hands 4 times in the 11 months ending August 2026: Smallpdf took it in December 2025, PDF24 took it in January 2026, Smallpdf took it in June 2026, PDF24 took it in July 2026.
- Across the 11 months ending August 2026, PDF24’s estimated Share of Search among PDF editing software worldwide moved from 3% to 3.1%, and its estimated monthly branded searches held steady at 2M.
- Across the 11 months ending August 2026, Smallpdf’s estimated Share of Search among PDF editing software worldwide moved from 2.8% to 2.4%, and its estimated monthly branded searches moved from 1.9M to 1.5M.

## How did search popularity change for PDF editing software worldwide in August 2026?

- Estimated monthly branded searches for Smallpdf worldwide fell 17.6% over 11 measured months, from 1.9M to 1.5M in August 2026.

## Month by month

| Month | PDF24 estimated searches | PDF24 Share of Search | PDF24 rank | Smallpdf estimated searches | Smallpdf Share of Search | Smallpdf rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2M | 3% | 4 | 1.9M | 2.8% | 5 |
| Nov 2025 | 2M | 3% | 4 | 1.9M | 2.8% | 5 |
| Dec 2025 | 1.6M | 2.7% | 5 | 1.9M | 3% | 4 |
| Jan 2026 | 2M | 3.2% | 4 | 1.9M | 3% | 5 |
| Feb 2026 | 2M | 3.2% | 4 | 1.9M | 3.1% | 5 |
| Mar 2026 | 2M | 3% | 4 | 1.9M | 2.8% | 5 |
| Apr 2026 | 2M | 3% | 4 | 1.9M | 2.8% | 5 |
| May 2026 | 2M | 3% | 4 | 1.9M | 2.8% | 5 |
| Jun 2026 | 2M | 2.7% | 5 | 2.1M | 2.9% | 4 |
| Jul 2026 | 2M | 3% | 4 | 1.7M | 2.6% | 5 |
| Aug 2026 | 2M | 3.1% | 4 | 1.5M | 2.4% | 5 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using PDF24’s and Smallpdf’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **PDF24**: Measured on the search terms “pdf 24” and “pdf24”, summed into one figure.
- **Smallpdf**: Measured on the search terms “pdf editor smallpdf”, “pdf smallpdf”, “smallpdf”, “smallpdf app”, “smallpdf com”, “smallpdf pdf”, “smallpdf pdf editor” and “smallpdf software”, summed into one figure.

- [PDF24 profile](/demand/global-en/brands/pdf24)
- [Smallpdf profile](/demand/global-en/brands/smallpdf)
- [All PDF editing software worldwide](/demand/global-en/categories/pdf-editing-software): The set both shares are measured inside, 10 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, PDF24 or Smallpdf?

In August 2026, PDF24 had more branded searches than Smallpdf among PDF editing software worldwide. PDF24 was estimated to have 2M branded searches compared to Smallpdf’s 1.5M, and held a 3.1% Share of Search versus Smallpdf’s 2.4%.

## Cite this page

Brandwave. "PDF24 vs Smallpdf: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/pdf24-vs-smallpdf

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pdf24-vs-smallpdf. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.