---
title: "PayPal vs Zipify: Which is searched more?"
description: "Is PayPal or Zipify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Checkout optimisation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/paypal-vs-zipify"
publisher: "Brandwave"
---

# PayPal vs Zipify: Which is searched more?

Is PayPal or Zipify more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Checkout optimisation platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: PayPal and Zipify
- **Competitive set**: Checkout optimisation platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **PayPal Share of Search**: 2%
- **Zipify Share of Search**: 4.4%

## Is PayPal or Zipify more popular in search?

- In September 2026, Zipify had more branded searches than PayPal among checkout optimisation platforms worldwide. Zipify had about 880 branded searches, while PayPal had 390. Zipify made up 4.4% of all checkout optimisation platform searches we track, and PayPal accounted for 2%.
- Zipify was ahead of PayPal in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, PayPal’s share of searches among checkout optimisation platforms worldwide moved from 3.1% to 2%, and its estimated monthly branded searches moved from 720 to 390.
- Across the 12 months ending September 2026, Zipify’s share of searches among checkout optimisation platforms worldwide moved from 5.5% to 4.4%, and its estimated monthly branded searches moved from 1.3K to 880.

## Top checkout optimisation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, PayPal was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Zipify did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Shopify | 1st | 3 of 3 | 2 of 2 | 5 of 5 |
| Stripe | 2nd | 3 of 3 | 1 of 2 | 4 of 5 |
| Bolt | 3rd | 2 of 3 | 0 of 2 | 2 of 5 |
| Checkout Champ | 4th | 1 of 3 | 1 of 2 | 2 of 5 |
| PayPal | 5th | 1 of 3 | 0 of 2 | 1 of 5 |
| AfterSell | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Zipify | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| CartHook | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about checkout optimisation platforms

- Asked ChatGPT "Which checkout optimisation platform should I use?": 1. Shopify, 2. Bolt, 3. Stripe
- Asked ChatGPT "What are the best checkout optimisation platforms?": 1. Shopify, 2. Bolt, 3. Stripe, 4. PayPal
- Asked ChatGPT "What's the best checkout optimisation platform for more online sales?": 1. Shopify, 2. Stripe, 3. Checkout Champ
- Searched Google, AI Overview "ecommerce checkout software": 1. Shopify, 2. Checkout Champ
- Searched Google, AI Overview "improve checkout conversion": 1. Stripe, 2. Shopify

Not named in any answer: AfterSell, Zipify and CartHook.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for checkout optimisation platforms worldwide in September 2026?

- Estimated monthly branded searches for PayPal worldwide fell 45.8% over 12 measured months, from 720 to 390 in September 2026.
- Estimated monthly branded searches for Zipify worldwide fell 32.3% over 12 measured months, from 1.3K to 880 in September 2026.

## Month by month

| Month | PayPal estimated searches | PayPal Share of Search | PayPal rank | Zipify estimated searches | Zipify Share of Search | Zipify rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 720 | 3.1% | 7 | 1.3K | 5.5% | 5 |
| Nov 2025 | 720 | 3.3% | 7 | 1.3K | 5.9% | 5 |
| Dec 2025 | 590 | 3% | 7 | 1.6K | 8.2% | 5 |
| Jan 2026 | 720 | 3.2% | 7 | 1.3K | 5.7% | 5 |
| Feb 2026 | 720 | 3.2% | 7 | 1K | 4.5% | 5 |
| Mar 2026 | 590 | 2.6% | 7 | 1K | 4.3% | 5 |
| Apr 2026 | 480 | 2.1% | 7 | 1.3K | 5.7% | 5 |
| May 2026 | 480 | 2.1% | 7 | 1.6K | 7% | 5 |
| Jun 2026 | 590 | 2.6% | 7 | 1K | 4.5% | 5 |
| Jul 2026 | 390 | 1.8% | 7 | 880 | 4.1% | 5 |
| Aug 2026 | 320 | 1.6% | 7 | 880 | 4.5% | 5 |
| Sep 2026 | 390 | 2% | 7 | 880 | 4.4% | 5 |

## How each brand is measured

Brandwave collects information about searches that people make online using PayPal’s and Zipify’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **PayPal**: Measured on the search term “paypal fastlane”.
- **Zipify**: Measured on the search term “zipify”.

- [PayPal profile](/demand/global-en/brands/paypal)
- [Zipify profile](/demand/global-en/brands/zipify)
- [All checkout optimisation platforms worldwide](/demand/global-en/categories/checkout-optimisation-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is PayPal or Zipify more popular in search?

In September 2026, Zipify had more branded searches than PayPal among checkout optimisation platforms worldwide. Zipify had about 880 branded searches, while PayPal had 390. Zipify made up 4.4% of all checkout optimisation platform searches we track, and PayPal accounted for 2%.

## Cite this page

Brandwave. "PayPal vs Zipify: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/paypal-vs-zipify

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/paypal-vs-zipify. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
