---
title: "Patreon vs Popular Pays: Which is searched more?"
description: "Is Patreon or Popular Pays more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator payment platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/patreon-vs-popular-pays"
publisher: "Brandwave"
---

# Patreon vs Popular Pays: Which is searched more?

Is Patreon or Popular Pays more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Creator payment platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Patreon and Popular Pays
- **Competitive set**: Creator payment platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Patreon Share of Search**: 85.1%
- **Popular Pays Share of Search**: 0.05%

## Is Patreon or Popular Pays more popular in search?

- In September 2026, Patreon had more branded searches than Popular Pays among creator payment platforms worldwide. Patreon had about 3.4 million branded searches, while Popular Pays had 1,900. Patreon made up 85.1% of all creator payment platform searches we track, and Popular Pays accounted for 0.05%.
- Patreon was ahead of Popular Pays in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Patreon’s share of searches among creator payment platforms worldwide moved from 87.7% to 85.1%, and its estimated monthly branded searches held steady at 3.4M.
- Across the 12 months ending September 2026, Popular Pays’ share of searches among creator payment platforms worldwide moved from 0.08% to 0.05%, and its estimated monthly branded searches moved from 2.9K to 1.9K.

## Top creator payment platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Patreon was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Popular Pays did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Patreon | 1st | 2 of 3 | 1 of 2 | 3 of 5 |
| Ko-fi | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| JoinBrands | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Passionfroot | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Hypefy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Popular Pays | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Glewee | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about creator payment platforms

- Asked ChatGPT "Which creator payment platform should I use?": 1. Ko-fi, 2. Patreon
- Asked ChatGPT "What are the best creator payment platforms?": 1. Patreon, 2. Ko-fi
- Asked ChatGPT "What's the best creator payment platform for paying creators?": named none of the brands we track
- Searched Google, AI Overview "creator payment platform": 1. Patreon
- Searched Google, AI Overview "pay creators platform": named none of the brands we track

Not named in any answer: JoinBrands, Passionfroot, Hypefy, Popular Pays and Glewee.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026.

## How did search popularity change for creator payment platforms worldwide in September 2026?

- In September 2026, Patreon lost share of searches among creator payment platforms worldwide, from 87.5% to 85.1%.
- In September 2026, Popular Pays fell from 5th to 6th among creator payment platforms worldwide.

## Month by month

| Month | Patreon estimated searches | Patreon Share of Search | Patreon rank | Popular Pays estimated searches | Popular Pays Share of Search | Popular Pays rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 3.4M | 87.7% | 1 | 2.9K | 0.08% | 4 |
| Nov 2025 | 3.4M | 87.7% | 1 | 2.9K | 0.08% | 4 |
| Dec 2025 | 3.4M | 87.7% | 1 | 1.9K | 0.05% | 6 |
| Jan 2026 | 4.1M | 87.6% | 1 | 2.9K | 0.06% | 5 |
| Feb 2026 | 3.4M | 87.6% | 1 | 2.9K | 0.08% | 4 |
| Mar 2026 | 4.1M | 87.6% | 1 | 2.9K | 0.06% | 5 |
| Apr 2026 | 3.4M | 85.3% | 1 | 2.9K | 0.07% | 5 |
| May 2026 | 4.1M | 87.6% | 1 | 2.4K | 0.05% | 6 |
| Jun 2026 | 4.1M | 87.6% | 1 | 2.4K | 0.05% | 6 |
| Jul 2026 | 3.4M | 85.1% | 1 | 2.4K | 0.06% | 6 |
| Aug 2026 | 4.1M | 87.5% | 1 | 2.4K | 0.05% | 5 |
| Sep 2026 | 3.4M | 85.1% | 1 | 1.9K | 0.05% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Patreon’s and Popular Pays’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Patreon**: Measured on the search term “patreon”.
- **Popular Pays**: Measured on the search term “popular pays”.

- [Patreon profile](/demand/global-en/brands/patreon)
- [Popular Pays profile](/demand/global-en/brands/popular-pays)
- [All creator payment platforms worldwide](/demand/global-en/categories/creator-payment-platforms): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Patreon or Popular Pays more popular in search?

In September 2026, Patreon had more branded searches than Popular Pays among creator payment platforms worldwide. Patreon had about 3.4 million branded searches, while Popular Pays had 1,900. Patreon made up 85.1% of all creator payment platform searches we track, and Popular Pays accounted for 0.05%.

## Cite this page

Brandwave. "Patreon vs Popular Pays: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/patreon-vs-popular-pays

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/patreon-vs-popular-pays. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
