---
title: "Pastel vs Userback: Which is more popular by branded search?"
description: "Which is more popular in search, Pastel or Userback? Compare estimated monthly branded-search demand and Share of Search inside the Website feedback platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/pastel-vs-userback"
publisher: "Brandwave"
---

# Pastel vs Userback: Which is more popular by branded search?

Which is more popular in search, Pastel or Userback? Compare estimated monthly branded-search demand and Share of Search inside the Website feedback platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Pastel and Userback
- **Competitive set**: Website feedback platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Pastel Share of Search**: 0.08%
- **Userback Share of Search**: 3.1%

## Which is more popular in search, Pastel or Userback?

- In August 2026, Userback had more branded searches than Pastel among website feedback platforms worldwide. Userback was estimated to have 1.9K branded searches compared to Pastel’s 50, and held a 3.1% Share of Search versus Pastel’s 0.08%.
- Userback was ahead of Pastel in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pastel’s estimated Share of Search among website feedback platforms worldwide moved from 0.07% to 0.08%, and its estimated monthly branded searches moved from 110 to 50.
- Across the 11 months ending August 2026, Userback’s estimated Share of Search among website feedback platforms worldwide moved from 1.6% to 3.1%, and its estimated monthly branded searches moved from 2.4K to 1.9K.

## How did search popularity change for website feedback platforms worldwide in August 2026?

- Estimated monthly branded searches for Pastel worldwide fell 54.5% over 11 measured months, from 110 to 50 in August 2026.
- Estimated monthly branded searches for Userback worldwide fell 20.8% over 11 measured months, from 2.4K to 1.9K in August 2026.

## Month by month

| Month | Pastel estimated searches | Pastel Share of Search | Pastel rank | Userback estimated searches | Userback Share of Search | Userback rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 110 | 0.07% | 5 | 2.4K | 1.6% | 3 |
| Nov 2025 | 50 | 0.04% | 5 | 2.4K | 2% | 3 |
| Dec 2025 | 70 | 0.07% | 5 | 1.9K | 1.9% | 3 |
| Jan 2026 | 90 | 0.07% | 5 | 2.4K | 1.9% | 3 |
| Feb 2026 | 140 | 0.19% | 5 | 2.4K | 3.2% | 3 |
| Mar 2026 | 110 | 0.15% | 5 | 2.4K | 3.2% | 3 |
| Apr 2026 | 70 | 0.09% | 5 | 1.9K | 2.5% | 3 |
| May 2026 | 70 | 0.11% | 5 | 1.9K | 2.9% | 3 |
| Jun 2026 | 70 | 0.08% | 5 | 1.9K | 2.1% | 3 |
| Jul 2026 | 70 | 0.11% | 5 | 1.9K | 3.1% | 3 |
| Aug 2026 | 50 | 0.08% | 5 | 1.9K | 3.1% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Pastel’s and Userback’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Pastel**: Measured on the search term “pastel feedback”.
- **Userback**: Measured on the search term “userback”.

- [Pastel profile](/demand/global-en/brands/pastel)
- [Userback profile](/demand/global-en/brands/userback)
- [All website feedback platforms worldwide](/demand/global-en/categories/website-feedback-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Pastel or Userback?

In August 2026, Userback had more branded searches than Pastel among website feedback platforms worldwide. Userback was estimated to have 1.9K branded searches compared to Pastel’s 50, and held a 3.1% Share of Search versus Pastel’s 0.08%.

## Cite this page

Brandwave. "Pastel vs Userback: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/pastel-vs-userback

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/pastel-vs-userback. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.