---
title: "Paddle Retain vs Recurly: Which is searched more?"
description: "Is Paddle Retain or Recurly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription payment recovery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/paddle-retain-vs-recurly"
publisher: "Brandwave"
---

# Paddle Retain vs Recurly: Which is searched more?

Is Paddle Retain or Recurly more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Subscription payment recovery platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Paddle Retain and Recurly
- **Competitive set**: Subscription payment recovery platforms
- **Market**: Global
- **Month measured**: Sep 2026
- **Paddle Retain Share of Search**: 0.29%
- **Recurly Share of Search**: 15.5%

## Is Paddle Retain or Recurly more popular in search?

- In September 2026, Recurly had more branded searches than Paddle Retain among subscription payment recovery platforms worldwide. Recurly had about 5,400 branded searches, while Paddle Retain had 100. Recurly made up 15.5% of all subscription payment recovery platform searches we track, and Paddle Retain accounted for 0.29%.
- Recurly was ahead of Paddle Retain in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Paddle Retain’s share of searches among subscription payment recovery platforms worldwide moved from 0.35% to 0.29%, and its estimated monthly branded searches moved from 140 to 100.
- Across the 12 months ending September 2026, Recurly’s share of searches among subscription payment recovery platforms worldwide moved from 24.8% to 15.5%, and its estimated monthly branded searches moved from 9.9K to 5.4K.

## Top subscription payment recovery platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Paddle Retain was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Recurly was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Paddle Retain was listed before Recurly in three out of four answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Churnkey | 1st | 3 of 3 | 1 of 2 | 4 of 5 |
| Churn Buster | 2nd | 3 of 3 | 0 of 2 | 3 of 5 |
| Paddle Retain | 3rd | 2 of 3 | 1 of 2 | 3 of 5 |
| Chargebee | 4th | 3 of 3 | 1 of 2 | 4 of 5 |
| Recurly | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Butter Payments | 6th | 1 of 3 | 0 of 2 | 1 of 5 |
| FlexPay | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Gravy | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about subscription payment recovery platforms

- Asked ChatGPT "Which subscription payment recovery platform should I use?": 1. Churn Buster, 2. Churnkey, 3. Recurly, 4. Chargebee
- Asked ChatGPT "What are the best subscription payment recovery platforms?": 1. Churnkey, 2. Churn Buster, 3. Chargebee, 4. Butter Payments, 5. Paddle Retain
- Asked ChatGPT "What's the best subscription payment recovery platform for failed payments?": 1. Churnkey, 2. Churn Buster, 3. Paddle Retain, 4. Recurly, 5. Chargebee
- Searched Google, AI Overview "payment recovery software": named none of the brands we track
- Searched Google, AI Overview "failed payment software": 1. Paddle Retain, 2. Churnkey, 3. Chargebee

Not named in any answer: FlexPay and Gravy.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for subscription payment recovery platforms worldwide in September 2026?

- Estimated monthly branded searches for Recurly worldwide fell 45.5% over 12 measured months, from 9.9K to 5.4K in September 2026.
- Estimated monthly branded searches for Paddle Retain worldwide fell 28.6% over 12 measured months, from 140 to 100 in September 2026.

## Month by month

| Month | Paddle Retain estimated searches | Paddle Retain Share of Search | Paddle Retain rank | Recurly estimated searches | Recurly Share of Search | Recurly rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 140 | 0.35% | 6 | 9.9K | 24.8% | 2 |
| Nov 2025 | 130 | 0.35% | 6 | 8.1K | 21.6% | 2 |
| Dec 2025 | 160 | 0.44% | 6 | 6.6K | 18% | 2 |
| Jan 2026 | 160 | 0.42% | 6 | 8.1K | 21.2% | 2 |
| Feb 2026 | 160 | 0.42% | 6 | 8.1K | 21.2% | 2 |
| Mar 2026 | 200 | 0.45% | 6 | 8.1K | 18.2% | 2 |
| Apr 2026 | 140 | 0.39% | 6 | 6.6K | 18.2% | 2 |
| May 2026 | 130 | 0.36% | 6 | 6.6K | 18.3% | 2 |
| Jun 2026 | 120 | 0.34% | 6 | 5.4K | 15.5% | 2 |
| Jul 2026 | 130 | 0.31% | 6 | 6.6K | 15.8% | 2 |
| Aug 2026 | 110 | 0.26% | 6 | 6.6K | 15.7% | 2 |
| Sep 2026 | 100 | 0.29% | 6 | 5.4K | 15.5% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Paddle Retain’s and Recurly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Paddle Retain**: Measured on the search terms “paddle retain” and “profitwell retain”, summed into one figure.
- **Recurly**: Measured on the search term “recurly”.

- [Paddle Retain profile](/demand/global-en/brands/paddle-retain)
- [Recurly profile](/demand/global-en/brands/recurly)
- [All subscription payment recovery platforms worldwide](/demand/global-en/categories/subscription-payment-recovery-platforms): The set both shares are measured inside, 8 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is Paddle Retain or Recurly more popular in search?

In September 2026, Recurly had more branded searches than Paddle Retain among subscription payment recovery platforms worldwide. Recurly had about 5,400 branded searches, while Paddle Retain had 100. Recurly made up 15.5% of all subscription payment recovery platform searches we track, and Paddle Retain accounted for 0.29%.

## Cite this page

Brandwave. "Paddle Retain vs Recurly: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/paddle-retain-vs-recurly

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/paddle-retain-vs-recurly. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
