--- title: "Orbit vs Toro: Which is searched more?" description: "Is Orbit or Toro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/orbit-irrigation-vs-toro" publisher: "Brandwave" --- # Orbit vs Toro: Which is searched more? Is Orbit or Toro more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Irrigation brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Orbit and Toro - **Competitive set**: Irrigation brands - **Market**: Global - **Month measured**: Sep 2026 - **Orbit Share of Search**: 14.5% - **Toro Share of Search**: 1.2% ## Is Orbit or Toro more popular in search? - In September 2026, Orbit had more branded searches than Toro among irrigation brands worldwide. Orbit had about 11,800 branded searches, while Toro had 1,000. Orbit made up 14.5% of all irrigation brand searches we track, and Toro accounted for 1.2%. - Orbit was ahead of Toro in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Orbit’s share of searches among irrigation brands worldwide moved from 12.5% to 14.5%, and its estimated monthly branded searches moved from 10K to 11.8K. - Across the 12 months ending September 2026, Toro’s share of searches among irrigation brands worldwide moved from 1.6% to 1.2%, and its estimated monthly branded searches moved from 1.3K to 1K. ## Top irrigation brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Orbit and Toro were each mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Toro was listed before Orbit in two out of three answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rain Bird | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | Netafim | 2nd | 2 of 3 | 0 of 2 | 2 of 5 | | Toro | 3rd | 2 of 3 | 0 of 2 | 2 of 5 | | Orbit | 4th | 2 of 3 | 0 of 2 | 2 of 5 | | K-Rain | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about irrigation brands - Asked ChatGPT "Which irrigation brand should I buy?": 1. Rain Bird, 2. Netafim, 3. Toro - Asked ChatGPT "What are the best irrigation brands?": 1. Rain Bird, 2. Toro, 3. Netafim, 4. Orbit - Asked ChatGPT "What's the best irrigation brand for garden watering?": 1. Rain Bird, 2. Orbit - Searched Google, AI Overview "drip irrigation system": named none of the brands we track - Searched Google, AI Overview "automatic watering system": 1. Rain Bird Not named in any answer: K-Rain. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for irrigation brands worldwide in September 2026? - In September 2026, Orbit lost share of searches among irrigation brands worldwide, from 16.6% to 14.5%. - Estimated monthly branded searches for Toro worldwide fell 23.1% over 12 measured months, from 1.3K to 1K in September 2026. ## Month by month | Month | Orbit estimated searches | Orbit Share of Search | Orbit rank | Toro estimated searches | Toro Share of Search | Toro rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 10K | 12.5% | 3 | 1.3K | 1.6% | 5 | | Nov 2025 | 4.9K | 7.3% | 4 | 880 | 1.3% | 5 | | Dec 2025 | 3.7K | 6.6% | 4 | 880 | 1.6% | 5 | | Jan 2026 | 3.7K | 6.1% | 4 | 1K | 1.6% | 5 | | Feb 2026 | 4.5K | 7.4% | 4 | 1K | 1.7% | 5 | | Mar 2026 | 11K | 11.8% | 3 | 1.3K | 1.4% | 5 | | Apr 2026 | 18.4K | 15.8% | 3 | 1.6K | 1.4% | 5 | | May 2026 | 26.6K | 19.2% | 3 | 1.6K | 1.2% | 5 | | Jun 2026 | 21.7K | 17.2% | 3 | 1.6K | 1.3% | 5 | | Jul 2026 | 21.7K | 20% | 3 | 1.6K | 1.5% | 5 | | Aug 2026 | 17.2K | 16.6% | 3 | 1.3K | 1.3% | 5 | | Sep 2026 | 11.8K | 14.5% | 3 | 1K | 1.2% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Orbit’s and Toro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Orbit**: Measured on the search terms “orbit irrigation” and “orbit sprinkler”, summed into one figure. - **Toro**: Measured on the search term “toro irrigation”. - [Orbit profile](/demand/global-en/brands/orbit-irrigation) - [Toro profile](/demand/global-en/brands/toro) - [All irrigation brands worldwide](/demand/global-en/categories/irrigation-brands): The set both shares are measured inside, 5 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Orbit or Toro more popular in search? In September 2026, Orbit had more branded searches than Toro among irrigation brands worldwide. Orbit had about 11,800 branded searches, while Toro had 1,000. Orbit made up 14.5% of all irrigation brand searches we track, and Toro accounted for 1.2%. ## Cite this page Brandwave. "Orbit vs Toro: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/orbit-irrigation-vs-toro This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/orbit-irrigation-vs-toro. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.