---
title: "Opta vs Sportradar: Which is more popular by branded search?"
description: "Which is more popular in search, Opta or Sportradar? Compare estimated monthly branded-search demand and Share of Search inside the Sports data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/opta-vs-sportradar"
publisher: "Brandwave"
---

# Opta vs Sportradar: Which is more popular by branded search?

Which is more popular in search, Opta or Sportradar? Compare estimated monthly branded-search demand and Share of Search inside the Sports data platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Opta and Sportradar
- **Competitive set**: Sports data platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Opta Share of Search**: 8%
- **Sportradar Share of Search**: 1.3%

## Which is more popular in search, Opta or Sportradar?

- In August 2026, Opta had more branded searches than Sportradar among sports data platforms worldwide. Opta was estimated to have 201K branded searches compared to Sportradar’s 33.1K, and held an 8% Share of Search versus Sportradar’s 1.3%.
- Opta was ahead of Sportradar in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Opta’s estimated Share of Search among sports data platforms worldwide moved from 9.6% to 8%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 11 months ending August 2026, Sportradar’s estimated Share of Search among sports data platforms worldwide held steady at 1.3%, and its estimated monthly branded searches held steady at 33.1K.

## How did search popularity change for sports data platforms worldwide in August 2026?

- In August 2026, Opta lost estimated Share of Search among sports data platforms worldwide, from 45.5% to 8%.
- In August 2026, Sportradar lost estimated Share of Search among sports data platforms worldwide, from 5% to 1.3%.

## Month by month

| Month | Opta estimated searches | Opta Share of Search | Opta rank | Sportradar estimated searches | Sportradar Share of Search | Sportradar rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 246K | 9.6% | 2 | 33.1K | 1.3% | 3 |
| Nov 2025 | 246K | 13.6% | 2 | 33.1K | 1.8% | 3 |
| Dec 2025 | 246K | 13.7% | 2 | 27.1K | 1.5% | 3 |
| Jan 2026 | 246K | 13.6% | 2 | 33.1K | 1.8% | 3 |
| Feb 2026 | 246K | 13.5% | 2 | 33.1K | 1.8% | 3 |
| Mar 2026 | 246K | 18.2% | 2 | 60.5K | 4.5% | 3 |
| Apr 2026 | 246K | 18.5% | 2 | 49.5K | 3.7% | 3 |
| May 2026 | 246K | 21.5% | 2 | 40.5K | 3.5% | 3 |
| Jun 2026 | 450K | 45.8% | 2 | 49.5K | 5% | 3 |
| Jul 2026 | 368K | 45.5% | 2 | 40.5K | 5% | 3 |
| Aug 2026 | 201K | 8% | 2 | 33.1K | 1.3% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Opta’s and Sportradar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Opta**: Measured on the search term “opta”.
- **Sportradar**: Measured on the search term “sportradar”.

- [Opta profile](/demand/global-en/brands/opta)
- [Sportradar profile](/demand/global-en/brands/sportradar)
- [All sports data platforms worldwide](/demand/global-en/categories/sports-data-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Opta or Sportradar?

In August 2026, Opta had more branded searches than Sportradar among sports data platforms worldwide. Opta was estimated to have 201K branded searches compared to Sportradar’s 33.1K, and held an 8% Share of Search versus Sportradar’s 1.3%.

## Cite this page

Brandwave. "Opta vs Sportradar: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/opta-vs-sportradar

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/opta-vs-sportradar. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.