---
title: "OpenTrack vs Thales: Which is searched more?"
description: "Is OpenTrack or Thales more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Railway software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/opentrack-vs-thales"
publisher: "Brandwave"
---

# OpenTrack vs Thales: Which is searched more?

Is OpenTrack or Thales more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Railway software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: OpenTrack and Thales
- **Competitive set**: Railway software
- **Market**: Global
- **Month measured**: Sep 2026
- **OpenTrack Share of Search**: 4.4%
- **Thales Share of Search**: 32.8%

## Is OpenTrack or Thales more popular in search?

- In September 2026, Thales had more branded searches than OpenTrack among railway software worldwide. Thales had about 301,000 branded searches, while OpenTrack had 40,500. Thales made up 32.8% of all railway software searches we track, and OpenTrack accounted for 4.4%.
- Thales was ahead of OpenTrack in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, OpenTrack’s share of searches among railway software worldwide moved from 3.3% to 4.4%, and its estimated monthly branded searches moved from 33.1K to 40.5K.
- Across the 12 months ending September 2026, Thales’ share of searches among railway software worldwide moved from 36.6% to 32.8%, and its estimated monthly branded searches moved from 368K to 301K.

## Top railway software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OpenTrack was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Thales did not appear in any of the five answers.

Brands get a higher AI rank if they are mentioned earlier in the answers that list options.

| Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it |
| --- | --- | --- | --- | --- |
| Siemens Mobility | 1st | 2 of 3 | 0 of 2 | 2 of 5 |
| Wabtec | 2nd | 2 of 3 | 0 of 2 | 2 of 5 |
| Hitachi Rail | 3rd | 1 of 3 | 0 of 2 | 1 of 5 |
| Trimble | 4th | 1 of 3 | 0 of 2 | 1 of 5 |
| OpenTrack | 5th | 2 of 3 | 0 of 2 | 2 of 5 |
| Alstom | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |
| Thales | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 |

## Every AI answer about railway software

- Asked ChatGPT "Which railway software should I use?": 1. OpenTrack
- Asked ChatGPT "What are the best railway software tools?": 1. Siemens Mobility, 2. Wabtec, 3. Trimble, 4. OpenTrack
- Asked ChatGPT "What's the best railway software for a rail operator?": 1. Siemens Mobility, 2. Hitachi Rail, 3. Wabtec
- Searched Google, AI Overview "railway software": named none of the brands we track
- Searched Google, AI Overview "rail maintenance software": named none of the brands we track

Not named in any answer: Alstom and Thales.

Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026.

## How did search popularity change for railway software worldwide in September 2026?

- In September 2026, OpenTrack lost share of searches among railway software worldwide, from 5.4% to 4.4%.
- Estimated monthly branded searches for Thales worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026.

## Month by month

| Month | OpenTrack estimated searches | OpenTrack Share of Search | OpenTrack rank | Thales estimated searches | Thales Share of Search | Thales rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 33.1K | 3.3% | 5 | 368K | 36.6% | 1 |
| Nov 2025 | 33.1K | 3.4% | 5 | 368K | 38.2% | 1 |
| Dec 2025 | 40.5K | 5% | 4 | 301K | 37.1% | 1 |
| Jan 2026 | 40.5K | 4.1% | 5 | 368K | 37.6% | 1 |
| Feb 2026 | 40.5K | 4.4% | 5 | 368K | 40.1% | 1 |
| Mar 2026 | 40.5K | 4% | 5 | 368K | 36.3% | 1 |
| Apr 2026 | 40.5K | 4.1% | 5 | 301K | 30.8% | 2 |
| May 2026 | 60.5K | 7% | 4 | 301K | 34.9% | 1 |
| Jun 2026 | 49.5K | 5.7% | 4 | 301K | 34.8% | 1 |
| Jul 2026 | 40.5K | 5% | 4 | 301K | 36.8% | 1 |
| Aug 2026 | 40.5K | 5.4% | 4 | 246K | 32.7% | 2 |
| Sep 2026 | 40.5K | 4.4% | 5 | 301K | 32.8% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using OpenTrack’s and Thales’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **OpenTrack**: Measured on the search term “opentrack”.
- **Thales**: Measured on the search term “thales”.

- [OpenTrack profile](/demand/global-en/brands/opentrack)
- [Thales profile](/demand/global-en/brands/thales)
- [All railway software worldwide](/demand/global-en/categories/railway-software): The set both shares are measured inside, 7 brands.

## Methodology

- [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Is OpenTrack or Thales more popular in search?

In September 2026, Thales had more branded searches than OpenTrack among railway software worldwide. Thales had about 301,000 branded searches, while OpenTrack had 40,500. Thales made up 32.8% of all railway software searches we track, and OpenTrack accounted for 4.4%.

## Cite this page

Brandwave. "OpenTrack vs Thales: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/opentrack-vs-thales

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/opentrack-vs-thales. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
