---
title: "Onclusive vs Talkwalker: Which is more popular by branded search?"
description: "Which is more popular in search, Onclusive or Talkwalker? Compare estimated monthly branded-search demand and Share of Search inside the Media monitoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/onclusive-vs-talkwalker"
publisher: "Brandwave"
---

# Onclusive vs Talkwalker: Which is more popular by branded search?

Which is more popular in search, Onclusive or Talkwalker? Compare estimated monthly branded-search demand and Share of Search inside the Media monitoring platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Onclusive and Talkwalker
- **Competitive set**: Media monitoring platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Onclusive Share of Search**: 4.2%
- **Talkwalker Share of Search**: 16.9%

## Which is more popular in search, Onclusive or Talkwalker?

- In August 2026, Talkwalker had more branded searches than Onclusive among media monitoring platforms worldwide. Talkwalker was estimated to have 22.2K branded searches compared to Onclusive’s 5.5K, and held a 16.9% Share of Search versus Onclusive’s 4.2%.
- Talkwalker was ahead of Onclusive in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Onclusive’s estimated Share of Search among media monitoring platforms worldwide moved from 5.4% to 4.2%, and its estimated monthly branded searches moved from 10.1K to 5.5K.
- Across the 11 months ending August 2026, Talkwalker’s estimated Share of Search among media monitoring platforms worldwide moved from 21.4% to 16.9%, and its estimated monthly branded searches moved from 40.5K to 22.2K.

## How did search popularity change for media monitoring platforms worldwide in August 2026?

- In August 2026, Onclusive lost estimated Share of Search among media monitoring platforms worldwide, from 6.1% to 4.2%.
- Estimated monthly branded searches for Talkwalker worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.

## Month by month

| Month | Onclusive estimated searches | Onclusive Share of Search | Onclusive rank | Talkwalker estimated searches | Talkwalker Share of Search | Talkwalker rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 10.1K | 5.4% | 4 | 40.5K | 21.4% | 3 |
| Nov 2025 | 8.3K | 5% | 4 | 33.1K | 20% | 3 |
| Dec 2025 | 8.2K | 6% | 4 | 27.1K | 19.7% | 3 |
| Jan 2026 | 8.3K | 5.4% | 4 | 33.1K | 21.4% | 3 |
| Feb 2026 | 8.3K | 5.6% | 4 | 27.1K | 18.2% | 3 |
| Mar 2026 | 10.2K | 6.1% | 4 | 33.1K | 19.7% | 3 |
| Apr 2026 | 8.4K | 5.6% | 4 | 27.1K | 18.2% | 3 |
| May 2026 | 6.9K | 4.7% | 4 | 27.1K | 18.4% | 3 |
| Jun 2026 | 8.2K | 5.6% | 4 | 27.1K | 18.3% | 3 |
| Jul 2026 | 8.3K | 6.1% | 4 | 22.2K | 16.5% | 3 |
| Aug 2026 | 5.5K | 4.2% | 4 | 22.2K | 16.9% | 3 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Onclusive’s and Talkwalker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Onclusive**: Measured on the search terms “onclusive”, “onclusive media monitoring”, “onclusive pr manager” and “onclusive.com”, summed into one figure.
- **Talkwalker**: Measured on the search term “talkwalker”.

- [Onclusive profile](/demand/global-en/brands/onclusive)
- [Talkwalker profile](/demand/global-en/brands/talkwalker)
- [All media monitoring platforms worldwide](/demand/global-en/categories/media-monitoring-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Onclusive or Talkwalker?

In August 2026, Talkwalker had more branded searches than Onclusive among media monitoring platforms worldwide. Talkwalker was estimated to have 22.2K branded searches compared to Onclusive’s 5.5K, and held a 16.9% Share of Search versus Onclusive’s 4.2%.

## Cite this page

Brandwave. "Onclusive vs Talkwalker: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/onclusive-vs-talkwalker

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/onclusive-vs-talkwalker. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.