--- title: "Olo vs Square: Which is searched more?" description: "Is Olo or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Restaurant ordering platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/olo-vs-square" publisher: "Brandwave" --- # Olo vs Square: Which is searched more? Is Olo or Square more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Restaurant ordering platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Olo and Square - **Competitive set**: Restaurant ordering platforms - **Market**: Global - **Month measured**: Sep 2026 - **Olo Share of Search**: <0.01% - **Square Share of Search**: <0.01% ## Is Olo or Square more popular in search? - In September 2026, Olo had more branded searches than Square among restaurant ordering platforms worldwide. Olo had about 320 branded searches, while Square had 140. Olo made up <0.01% of all restaurant ordering platform searches we track, and Square accounted for <0.01%. - Olo was ahead of Square in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Olo’s share of searches among restaurant ordering platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 260 to 320. - Across the 12 months ending September 2026, Square’s share of searches among restaurant ordering platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 170 to 140. ## Top restaurant ordering platforms in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Square was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Olo was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Square was listed before Olo in four out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Square | 1st | 2 of 3 | 2 of 2 | 4 of 5 | | DoorDash | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Toast | 3rd | 2 of 3 | 1 of 2 | 3 of 5 | | ChowNow | 4th | 2 of 3 | 1 of 2 | 3 of 5 | | GloriaFood | 5th | 0 of 3 | 2 of 2 | 2 of 5 | | Olo | 6th | 2 of 3 | 1 of 2 | 3 of 5 | | UpMenu | 7th | 0 of 3 | 1 of 2 | 1 of 5 | | MenuDrive | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about restaurant ordering platforms - Asked ChatGPT "Which restaurant ordering platform should I go to?": 1. DoorDash, 2. Olo - Asked ChatGPT "What are the best restaurant ordering platforms?": 1. DoorDash, 2. Toast, 3. Square, 4. ChowNow, 5. Olo - Asked ChatGPT "What's the best restaurant ordering platform for online orders?": 1. Square, 2. Toast, 3. ChowNow, 4. DoorDash - Searched Google, AI Overview "online ordering software": 1. GloriaFood, 2. UpMenu, 3. Square, 4. DoorDash - Searched Google, AI Overview "restaurant order system": 1. Square, 2. Toast, 3. ChowNow, 4. GloriaFood, 5. Olo Not named in any answer: MenuDrive. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for restaurant ordering platforms worldwide in September 2026? - Estimated monthly branded searches for Olo worldwide rose 23.1% over 12 measured months, from 260 to 320 in September 2026. - Estimated monthly branded searches for Square worldwide fell 17.6% over 12 measured months, from 170 to 140 in September 2026. ## Month by month | Month | Olo estimated searches | Olo Share of Search | Olo rank | Square estimated searches | Square Share of Search | Square rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 260 | <0.01% | 7 | 170 | <0.01% | 8 | | Nov 2025 | 260 | <0.01% | 7 | 110 | <0.01% | 8 | | Dec 2025 | 260 | <0.01% | 7 | 90 | <0.01% | 8 | | Jan 2026 | 260 | <0.01% | 7 | 90 | <0.01% | 8 | | Feb 2026 | 210 | <0.01% | 7 | 110 | <0.01% | 8 | | Mar 2026 | 260 | <0.01% | 7 | 170 | <0.01% | 8 | | Apr 2026 | 260 | <0.01% | 7 | 110 | <0.01% | 8 | | May 2026 | 260 | <0.01% | 7 | 140 | <0.01% | 8 | | Jun 2026 | 320 | <0.01% | 7 | 140 | <0.01% | 8 | | Jul 2026 | 260 | <0.01% | 7 | 110 | <0.01% | 8 | | Aug 2026 | 210 | <0.01% | 7 | 110 | <0.01% | 8 | | Sep 2026 | 320 | <0.01% | 7 | 140 | <0.01% | 8 | ## How each brand is measured Brandwave collects information about searches that people make online using Olo’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Olo**: Measured on the search term “olo ordering”. - **Square**: Measured on the search term “handheld square terminal”. - [Olo profile](/demand/global-en/brands/olo) - [Square profile](/demand/global-en/brands/square) - [All restaurant ordering platforms worldwide](/demand/global-en/categories/restaurant-ordering-platforms): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Olo or Square more popular in search? In September 2026, Olo had more branded searches than Square among restaurant ordering platforms worldwide. Olo had about 320 branded searches, while Square had 140. Olo made up <0.01% of all restaurant ordering platform searches we track, and Square accounted for <0.01%. ## Cite this page Brandwave. "Olo vs Square: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/olo-vs-square This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/olo-vs-square. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.