---
title: "Off! vs Raid: Which is searched more?"
description: "Which is more popular in search, Off! or Raid? Compare estimated monthly branded-search demand and Share of Search inside the Bug Spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/off-vs-raid"
publisher: "Brandwave"
---

# Off! vs Raid: Which is searched more?

Which is more popular in search, Off! or Raid? Compare estimated monthly branded-search demand and Share of Search inside the Bug Spray brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Off! and Raid
- **Competitive set**: Bug Spray brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Off! Share of Search**: 2.4%
- **Raid Share of Search**: 5.5%

## Which is more popular in search, Off! or Raid?

- In September 2026, Raid had more branded searches than Off! among bug Spray brands worldwide. Raid was estimated to have 4.4K branded searches compared to Off!’s 1.9K, and held a 5.5% Share of Search versus Off!’s 2.4%.
- The lead changed hands once in the 12 months ending September 2026: Raid took it in February 2026.
- Across the 12 months ending September 2026, Off!’s estimated Share of Search among bug Spray brands worldwide moved from 3.1% to 2.4%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending September 2026, Raid’s estimated Share of Search among bug Spray brands worldwide moved from 2.4% to 5.5%, and its estimated monthly branded searches moved from 1.9K to 4.4K.

## How did search popularity change for bug Spray brands worldwide in September 2026?

- In September 2026, Raid lost estimated Share of Search among bug Spray brands worldwide, from 9.4% to 5.5%.
- In September 2026, Off! lost estimated Share of Search among bug Spray brands worldwide, from 4.1% to 2.4%.

## Month by month

| Month | Off! estimated searches | Off! Share of Search | Off! rank | Raid estimated searches | Raid Share of Search | Raid rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 2.4K | 3.1% | 2 | 1.9K | 2.4% | 3 |
| Nov 2025 | 1.6K | 2.1% | 2 | 1.3K | 1.7% | 3 |
| Dec 2025 | 1.6K | 2.5% | 2 | 1.6K | 2.5% | 3 |
| Jan 2026 | 1.6K | 1.4% | 2 | 1.6K | 1.4% | 3 |
| Feb 2026 | 1.3K | 2% | 3 | 1.6K | 2.5% | 2 |
| Mar 2026 | 1.6K | 2% | 3 | 5.4K | 6.7% | 2 |
| Apr 2026 | 1.9K | 2.7% | 3 | 8.1K | 11.5% | 2 |
| May 2026 | 2.4K | 3.5% | 3 | 5.4K | 7.9% | 2 |
| Jun 2026 | 2.9K | 4.2% | 3 | 5.4K | 7.8% | 2 |
| Jul 2026 | 3.6K | 5.1% | 3 | 6.6K | 9.3% | 2 |
| Aug 2026 | 2.9K | 4.1% | 3 | 6.6K | 9.4% | 2 |
| Sep 2026 | 1.9K | 2.4% | 3 | 4.4K | 5.5% | 2 |

## How each brand is measured

Brandwave collects information about searches that people make online using Off!’s and Raid’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Off!**: Measured on the search term “off mosquito”.
- **Raid**: Measured on the search term “raid ant”.

- [Off! profile](/demand/global-en/brands/off)
- [Raid profile](/demand/global-en/brands/raid)
- [All bug Spray brands worldwide](/demand/global-en/categories/bug-spray-brands): The set both shares are measured inside, 4 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Off! or Raid?

In September 2026, Raid had more branded searches than Off! among bug Spray brands worldwide. Raid was estimated to have 4.4K branded searches compared to Off!’s 1.9K, and held a 5.5% Share of Search versus Off!’s 2.4%.

## Cite this page

Brandwave. "Off! vs Raid: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/off-vs-raid

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/off-vs-raid. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.