---
title: "NP Digital vs Wpromote: Which is more popular by branded search?"
description: "Which is more popular in search, NP Digital or Wpromote? Compare estimated monthly branded-search demand and Share of Search inside the Performance marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/np-digital-vs-wpromote"
publisher: "Brandwave"
---

# NP Digital vs Wpromote: Which is more popular by branded search?

Which is more popular in search, NP Digital or Wpromote? Compare estimated monthly branded-search demand and Share of Search inside the Performance marketing agencies set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: NP Digital and Wpromote
- **Competitive set**: Performance marketing agencies
- **Market**: Global
- **Month measured**: Aug 2026
- **NP Digital Share of Search**: 42.9%
- **Wpromote Share of Search**: 43.5%

## Which is more popular in search, NP Digital or Wpromote?

- In August 2026, Wpromote had more branded searches than NP Digital among performance marketing agencies worldwide. Wpromote and NP Digital were each estimated to have about 5.6K branded searches, and held a 43.5% Share of Search versus NP Digital’s 42.9%.
- The lead changed hands once in the 11 months ending August 2026: Wpromote took it in August 2026.
- Across the 11 months ending August 2026, NP Digital’s estimated Share of Search among performance marketing agencies worldwide moved from 49.2% to 42.9%, and its estimated monthly branded searches moved from 6.8K to 5.6K.
- Across the 11 months ending August 2026, Wpromote’s estimated Share of Search among performance marketing agencies worldwide moved from 32.2% to 43.5%, and its estimated monthly branded searches moved from 4.5K to 5.6K.

## How did search popularity change for performance marketing agencies worldwide in August 2026?

- In August 2026, Wpromote overtook NP Digital to take the highest estimated Share of Search among performance marketing agencies worldwide, at 43.5%.
- NP Digital’s estimated Share of Search among performance marketing agencies worldwide has lost ground for 3 months in a row, from 48.6% to 42.9% in August 2026.

## Month by month

| Month | NP Digital estimated searches | NP Digital Share of Search | NP Digital rank | Wpromote estimated searches | Wpromote Share of Search | Wpromote rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 6.8K | 49.2% | 1 | 4.5K | 32.2% | 2 |
| Nov 2025 | 6.8K | 54.5% | 1 | 4.5K | 36.3% | 2 |
| Dec 2025 | 5.6K | 45.5% | 1 | 5.5K | 45% | 2 |
| Jan 2026 | 6.8K | 45.1% | 1 | 6.8K | 44.7% | 2 |
| Feb 2026 | 6.8K | 50.1% | 1 | 5.5K | 40.7% | 2 |
| Mar 2026 | 6.8K | 48.3% | 1 | 5.6K | 39.5% | 2 |
| Apr 2026 | 6.7K | 52.4% | 1 | 4.5K | 35% | 2 |
| May 2026 | 6.8K | 48.6% | 1 | 5.6K | 39.8% | 2 |
| Jun 2026 | 6.8K | 45.4% | 1 | 6.8K | 44.7% | 2 |
| Jul 2026 | 5.6K | 43.3% | 1 | 5.5K | 42.9% | 2 |
| Aug 2026 | 5.6K | 42.9% | 2 | 5.6K | 43.5% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using NP Digital’s and Wpromote’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **NP Digital**: Measured on the search terms “np digital”, “np digital marketing” and “np digital reviews”, summed into one figure.
- **Wpromote**: Measured on the search terms “wpromote”, “wpromote agency”, “wpromote reviews” and “wpromote.com”, summed into one figure.

- [NP Digital profile](/demand/global-en/brands/np-digital)
- [Wpromote profile](/demand/global-en/brands/wpromote)
- [All performance marketing agencies worldwide](/demand/global-en/categories/performance-marketing-agencies): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, NP Digital or Wpromote?

In August 2026, Wpromote had more branded searches than NP Digital among performance marketing agencies worldwide. Wpromote and NP Digital were each estimated to have about 5.6K branded searches, and held a 43.5% Share of Search versus NP Digital’s 42.9%.

## Cite this page

Brandwave. "NP Digital vs Wpromote: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/np-digital-vs-wpromote

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/np-digital-vs-wpromote. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.
