--- title: "Now Foods vs Rocky Mountain Oils: Which is searched more?" description: "Is Now Foods or Rocky Mountain Oils more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Essential oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/now-foods-vs-rocky-mountain-oils" publisher: "Brandwave" --- # Now Foods vs Rocky Mountain Oils: Which is searched more? Is Now Foods or Rocky Mountain Oils more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Essential oil brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Now Foods and Rocky Mountain Oils - **Competitive set**: Essential oil brands - **Market**: Global - **Month measured**: Sep 2026 - **Now Foods Share of Search**: 4.4% - **Rocky Mountain Oils Share of Search**: 0.21% ## Is Now Foods or Rocky Mountain Oils more popular in search? - In September 2026, Now Foods had more branded searches than Rocky Mountain Oils among essential oil brands worldwide. Now Foods had about 60,500 branded searches, while Rocky Mountain Oils had 2,900. Now Foods made up 4.4% of all essential oil brand searches we track, and Rocky Mountain Oils accounted for 0.21%. - Now Foods was ahead of Rocky Mountain Oils in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Now Foods’ share of searches among essential oil brands worldwide moved from 4.1% to 4.4%, and its estimated monthly branded searches moved from 74K to 60.5K. - Across the 12 months ending September 2026, Rocky Mountain Oils’ share of searches among essential oil brands worldwide moved from 0.37% to 0.21%, and its estimated monthly branded searches moved from 6.6K to 2.9K. ## Top essential oil brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Now Foods was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Rocky Mountain Oils was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Rocky Mountain Oils was listed before Now Foods in three out of five answers. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Plant Therapy | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Aura Cacia | 2nd | 3 of 3 | 2 of 2 | 5 of 5 | | Rocky Mountain Oils | 3rd | 1 of 3 | 2 of 2 | 3 of 5 | | Edens Garden | 4th | 1 of 3 | 2 of 2 | 3 of 5 | | Mountain Rose Herbs | 5th | 1 of 3 | 2 of 2 | 3 of 5 | | Now Foods | 6th | 3 of 3 | 0 of 2 | 3 of 5 | | doTERRA | 7th | 1 of 3 | 1 of 2 | 2 of 5 | | Young Living | 8th | 0 of 3 | 1 of 2 | 1 of 5 | | Tisserand | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about essential oil brands - Asked ChatGPT "Which essential oil brand should I buy?": 1. Plant Therapy, 2. Aura Cacia, 3. Now Foods - Asked ChatGPT "What are the best essential oil brands?": 1. Plant Therapy, 2. Rocky Mountain Oils, 3. Mountain Rose Herbs, 4. Aura Cacia, 5. Edens Garden, 6. Now Foods - Asked ChatGPT "What's the best essential oil brand for everyday wellness?": 1. Plant Therapy, 2. Aura Cacia, 3. Now Foods, 4. doTERRA - Searched Google, AI Overview "essential oil brands": 1. Plant Therapy, 2. Edens Garden, 3. Rocky Mountain Oils, 4. Aura Cacia, 5. doTERRA, 6. Mountain Rose Herbs, 7. Young Living - Searched Google, AI Overview "pure essential oils": 1. Aura Cacia, 2. Plant Therapy, 3. Rocky Mountain Oils, 4. Edens Garden, 5. Mountain Rose Herbs Not named in any answer: Tisserand. Brands are listed in the order each answer named them. The answers were collected in the United States on October 20, 2026. ## How did search popularity change for essential oil brands worldwide in September 2026? - In September 2026, Now Foods lost share of searches among essential oil brands worldwide, from 5.3% to 4.4%. - Estimated monthly branded searches for Rocky Mountain Oils worldwide fell 56.1% over 12 measured months, from 6.6K to 2.9K in September 2026. ## Month by month | Month | Now Foods estimated searches | Now Foods Share of Search | Now Foods rank | Rocky Mountain Oils estimated searches | Rocky Mountain Oils Share of Search | Rocky Mountain Oils rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 74K | 4.1% | 4 | 6.6K | 0.37% | 8 | | Nov 2025 | 74K | 3.3% | 5 | 9.9K | 0.45% | 8 | | Dec 2025 | 74K | 4.3% | 5 | 8.1K | 0.48% | 8 | | Jan 2026 | 90.5K | 5.2% | 4 | 6.6K | 0.38% | 8 | | Feb 2026 | 74K | 4.1% | 4 | 5.4K | 0.3% | 8 | | Mar 2026 | 90.5K | 4.9% | 4 | 5.4K | 0.29% | 8 | | Apr 2026 | 90.5K | 5.1% | 4 | 4.4K | 0.25% | 9 | | May 2026 | 74K | 4.6% | 4 | 3.6K | 0.22% | 9 | | Jun 2026 | 74K | 5.4% | 4 | 2.9K | 0.21% | 9 | | Jul 2026 | 74K | 5.5% | 4 | 3.6K | 0.27% | 9 | | Aug 2026 | 74K | 5.3% | 4 | 2.9K | 0.21% | 9 | | Sep 2026 | 60.5K | 4.4% | 4 | 2.9K | 0.21% | 9 | ## How each brand is measured Brandwave collects information about searches that people make online using Now Foods’ and Rocky Mountain Oils’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Now Foods**: Measured on the search term “now foods”. - **Rocky Mountain Oils**: Measured on the search term “rocky mountain oils”. - [Now Foods profile](/demand/global-en/brands/now-foods) - [Rocky Mountain Oils profile](/demand/global-en/brands/rocky-mountain-oils) - [All essential oil brands worldwide](/demand/global-en/categories/essential-oil-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Now Foods or Rocky Mountain Oils more popular in search? In September 2026, Now Foods had more branded searches than Rocky Mountain Oils among essential oil brands worldwide. Now Foods had about 60,500 branded searches, while Rocky Mountain Oils had 2,900. Now Foods made up 4.4% of all essential oil brand searches we track, and Rocky Mountain Oils accounted for 0.21%. ## Cite this page Brandwave. "Now Foods vs Rocky Mountain Oils: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/now-foods-vs-rocky-mountain-oils This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/now-foods-vs-rocky-mountain-oils. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.