---
title: "Novi AMS vs Wild Apricot: Which is searched more?"
description: "Which is more popular in search, Novi AMS or Wild Apricot? Compare estimated monthly branded-search demand and Share of Search inside the Membership management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/novi-ams-vs-wild-apricot"
publisher: "Brandwave"
---

# Novi AMS vs Wild Apricot: Which is searched more?

Which is more popular in search, Novi AMS or Wild Apricot? Compare estimated monthly branded-search demand and Share of Search inside the Membership management software set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Novi AMS and Wild Apricot
- **Competitive set**: Membership management software
- **Market**: Global
- **Month measured**: Aug 2026
- **Novi AMS Share of Search**: 4.1%
- **Wild Apricot Share of Search**: 62.1%

## Which is more popular in search, Novi AMS or Wild Apricot?

- In August 2026, Wild Apricot had more branded searches than Novi AMS among membership management software worldwide. Wild Apricot was estimated to have 9.9K branded searches compared to Novi AMS’s 660, and held a 62.1% Share of Search versus Novi AMS’s 4.1%.
- Wild Apricot was ahead of Novi AMS in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Novi AMS’s estimated Share of Search among membership management software worldwide moved from 3.7% to 4.1%, and its estimated monthly branded searches moved from 700 to 660.
- Across the 11 months ending August 2026, Wild Apricot’s estimated Share of Search among membership management software worldwide moved from 64.6% to 62.1%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

## How did search popularity change for membership management software worldwide in August 2026?

- In August 2026, Wild Apricot gained estimated Share of Search among membership management software worldwide, from 61.6% to 62.1%.

## Month by month

| Month | Novi AMS estimated searches | Novi AMS Share of Search | Novi AMS rank | Wild Apricot estimated searches | Wild Apricot Share of Search | Wild Apricot rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 700 | 3.7% | 5 | 12.1K | 64.6% | 1 |
| Nov 2025 | 570 | 3.1% | 5 | 12.1K | 66.6% | 1 |
| Dec 2025 | 570 | 3.6% | 4 | 9.9K | 62.5% | 1 |
| Jan 2026 | 680 | 3.1% | 5 | 14.8K | 66.7% | 1 |
| Feb 2026 | 680 | 3.7% | 4 | 12.1K | 65.5% | 1 |
| Mar 2026 | 700 | 3.6% | 4 | 12.1K | 62.4% | 1 |
| Apr 2026 | 590 | 3.7% | 4 | 9.9K | 62.4% | 1 |
| May 2026 | 810 | 5% | 4 | 9.9K | 61.5% | 1 |
| Jun 2026 | 830 | 5.2% | 4 | 9.9K | 61.5% | 1 |
| Jul 2026 | 680 | 4.2% | 4 | 9.9K | 61.6% | 1 |
| Aug 2026 | 660 | 4.1% | 4 | 9.9K | 62.1% | 1 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Novi AMS’s and Wild Apricot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Novi AMS**: Measured on the search terms “novi ams” and “noviams”, summed into one figure.
- **Wild Apricot**: Measured on the search term “wild apricot”.

- [Novi AMS profile](/demand/global-en/brands/novi-ams)
- [Wild Apricot profile](/demand/global-en/brands/wild-apricot)
- [All membership management software worldwide](/demand/global-en/categories/membership-management-software): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Novi AMS or Wild Apricot?

In August 2026, Wild Apricot had more branded searches than Novi AMS among membership management software worldwide. Wild Apricot was estimated to have 9.9K branded searches compared to Novi AMS’s 660, and held a 62.1% Share of Search versus Novi AMS’s 4.1%.

## Cite this page

Brandwave. "Novi AMS vs Wild Apricot: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/novi-ams-vs-wild-apricot

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/novi-ams-vs-wild-apricot. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.