---
title: "Nova Craft vs Pelican Kayaks: Which is searched more?"
description: "Which is more popular in search, Nova Craft or Pelican Kayaks? Compare estimated monthly branded-search demand and Share of Search inside the Canoe brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/nova-craft-vs-pelican-kayaks"
publisher: "Brandwave"
---

# Nova Craft vs Pelican Kayaks: Which is searched more?

Which is more popular in search, Nova Craft or Pelican Kayaks? Compare estimated monthly branded-search demand and Share of Search inside the Canoe brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Nova Craft and Pelican Kayaks
- **Competitive set**: Canoe brands
- **Market**: Global
- **Month measured**: Sep 2026
- **Nova Craft Share of Search**: 23.8%
- **Pelican Kayaks Share of Search**: 2.9%

## Which is more popular in search, Nova Craft or Pelican Kayaks?

- In September 2026, Nova Craft had more branded searches than Pelican Kayaks among canoe brands worldwide. Nova Craft was estimated to have 8.1K branded searches compared to Pelican Kayaks’ 1K, and held a 23.8% Share of Search versus Pelican Kayaks’ 2.9%.
- Nova Craft was ahead of Pelican Kayaks in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Nova Craft’s estimated Share of Search among canoe brands worldwide moved from 16% to 23.8%, and its estimated monthly branded searches moved from 4.4K to 8.1K.
- Across the 12 months ending September 2026, Pelican Kayaks’ estimated Share of Search among canoe brands worldwide moved from 3.2% to 2.9%, and its estimated monthly branded searches moved from 880 to 1K.

## How did search popularity change for canoe brands worldwide in September 2026?

- In September 2026, Nova Craft overtook Old Town and 3 others to become the leader among canoe brands worldwide, with 23.8% estimated Share of Search.
- In September 2026, Pelican Kayaks lost estimated Share of Search among canoe brands worldwide, from 4.9% to 2.9%.

## Month by month

| Month | Nova Craft estimated searches | Nova Craft Share of Search | Nova Craft rank | Pelican Kayaks estimated searches | Pelican Kayaks Share of Search | Pelican Kayaks rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 4.4K | 16% | 4 | 880 | 3.2% | 6 |
| Nov 2025 | 3.6K | 13.3% | 5 | 720 | 2.7% | 6 |
| Dec 2025 | 4.4K | 12.7% | 4 | 590 | 1.7% | 6 |
| Jan 2026 | 3.6K | 10.1% | 5 | 720 | 2% | 6 |
| Feb 2026 | 3.6K | 12.1% | 5 | 880 | 3% | 6 |
| Mar 2026 | 3.6K | 11.2% | 5 | 1.3K | 4% | 6 |
| Apr 2026 | 3.6K | 10.4% | 5 | 1.6K | 4.6% | 6 |
| May 2026 | 4.4K | 11.1% | 5 | 1.9K | 4.8% | 6 |
| Jun 2026 | 3.6K | 9.5% | 5 | 1.9K | 5% | 6 |
| Jul 2026 | 3.6K | 9.2% | 5 | 2.9K | 7.4% | 6 |
| Aug 2026 | 4.4K | 11.4% | 5 | 1.9K | 4.9% | 6 |
| Sep 2026 | 8.1K | 23.8% | 1 | 1K | 2.9% | 6 |

## How each brand is measured

Brandwave collects information about searches that people make online using Nova Craft’s and Pelican Kayaks’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Nova Craft**: Measured on the search term “nova craft”.
- **Pelican Kayaks**: Measured on the search term “pelican canoe”.

- [Nova Craft profile](/demand/global-en/brands/nova-craft)
- [Pelican Kayaks profile](/demand/global-en/brands/pelican-kayaks)
- [All canoe brands worldwide](/demand/global-en/categories/canoe-brands): The set both shares are measured inside, 6 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Nova Craft or Pelican Kayaks?

In September 2026, Nova Craft had more branded searches than Pelican Kayaks among canoe brands worldwide. Nova Craft was estimated to have 8.1K branded searches compared to Pelican Kayaks’ 1K, and held a 23.8% Share of Search versus Pelican Kayaks’ 2.9%.

## Cite this page

Brandwave. "Nova Craft vs Pelican Kayaks: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/nova-craft-vs-pelican-kayaks

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nova-craft-vs-pelican-kayaks. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.