---
title: "Notion vs Slack: Which is more popular by branded search?"
description: "Which is more popular in search, Notion or Slack? Compare estimated monthly branded-search demand and Share of Search inside the Team collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/notion-vs-slack"
publisher: "Brandwave"
---

# Notion vs Slack: Which is more popular by branded search?

Which is more popular in search, Notion or Slack? Compare estimated monthly branded-search demand and Share of Search inside the Team collaboration platforms set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: Notion and Slack
- **Competitive set**: Team collaboration platforms
- **Market**: Global
- **Month measured**: Aug 2026
- **Notion Share of Search**: 4.8%
- **Slack Share of Search**: 37.5%

## Which is more popular in search, Notion or Slack?

- In August 2026, Slack had more branded searches than Notion among team collaboration platforms worldwide. Slack was estimated to have 3.4M branded searches compared to Notion’s 428K, and held a 37.5% Share of Search versus Notion’s 4.8%.
- Slack was ahead of Notion in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Notion’s estimated Share of Search among team collaboration platforms worldwide moved from 3.9% to 4.8%, and its estimated monthly branded searches moved from 472K to 428K.
- Across the 11 months ending August 2026, Slack’s estimated Share of Search among team collaboration platforms worldwide moved from 33.4% to 37.5%, and its estimated monthly branded searches moved from 4.1M to 3.4M.

## How did search popularity change for team collaboration platforms worldwide in August 2026?

- In August 2026, Slack lost estimated Share of Search among team collaboration platforms worldwide, from 38% to 37.5%.

## Month by month

| Month | Notion estimated searches | Notion Share of Search | Notion rank | Slack estimated searches | Slack Share of Search | Slack rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 472K | 3.9% | 4 | 4.1M | 33.4% | 2 |
| Nov 2025 | 407K | 3.8% | 4 | 3.4M | 31.6% | 2 |
| Dec 2025 | 370K | 4.3% | 4 | 3.4M | 38.6% | 2 |
| Jan 2026 | 498K | 5.1% | 4 | 3.4M | 34% | 2 |
| Feb 2026 | 453K | 4.7% | 4 | 3.4M | 35.1% | 2 |
| Mar 2026 | 528K | 4.5% | 4 | 4.1M | 35.1% | 2 |
| Apr 2026 | 508K | 5.2% | 4 | 3.4M | 34.3% | 2 |
| May 2026 | 453K | 5% | 4 | 3.4M | 36.8% | 2 |
| Jun 2026 | 418K | 4.7% | 4 | 3.4M | 37.7% | 2 |
| Jul 2026 | 392K | 4.5% | 4 | 3.4M | 38% | 2 |
| Aug 2026 | 428K | 4.8% | 4 | 3.4M | 37.5% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using Notion’s and Slack’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **Notion**: Measured on the search terms “knowledge base notion”, “notion ai”, “notion app”, “notion calendar”, “notion com” and “notion knowledge base”, summed into one figure.
- **Slack**: Measured on the search term “slack”.

- [Notion profile](/demand/global-en/brands/notion)
- [Slack profile](/demand/global-en/brands/slack)
- [All team collaboration platforms worldwide](/demand/global-en/categories/team-collaboration-platforms): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, Notion or Slack?

In August 2026, Slack had more branded searches than Notion among team collaboration platforms worldwide. Slack was estimated to have 3.4M branded searches compared to Notion’s 428K, and held a 37.5% Share of Search versus Notion’s 4.8%.

## Cite this page

Brandwave. "Notion vs Slack: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/notion-vs-slack

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/notion-vs-slack. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.