--- title: "NordicTrack vs Titan Fitness: Which is searched more?" description: "Is NordicTrack or Titan Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home fitness equipment brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/nordictrack-vs-titan-fitness" publisher: "Brandwave" --- # NordicTrack vs Titan Fitness: Which is searched more? Is NordicTrack or Titan Fitness more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Home fitness equipment brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: NordicTrack and Titan Fitness - **Competitive set**: Home fitness equipment brands - **Market**: Global - **Month measured**: Sep 2026 - **NordicTrack Share of Search**: 9.4% - **Titan Fitness Share of Search**: 4.5% ## Is NordicTrack or Titan Fitness more popular in search? - In September 2026, NordicTrack had more branded searches than Titan Fitness among home fitness equipment brands worldwide. NordicTrack had about 154,000 branded searches, while Titan Fitness had 74,000. NordicTrack made up 9.4% of all home fitness equipment brand searches we track, and Titan Fitness accounted for 4.5%. - NordicTrack was ahead of Titan Fitness in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, NordicTrack’s share of searches among home fitness equipment brands worldwide moved from 9.7% to 9.4%, and its estimated monthly branded searches moved from 199K to 154K. - Across the 12 months ending September 2026, Titan Fitness’ share of searches among home fitness equipment brands worldwide moved from 3.6% to 4.5%, and its estimated monthly branded searches held steady at 74K. ## Top home fitness equipment brands in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, NordicTrack was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Titan Fitness was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. NordicTrack was listed before Titan Fitness in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Rep Fitness | 1st | 3 of 3 | 1 of 2 | 4 of 5 | | NordicTrack | 2nd | 3 of 3 | 1 of 2 | 4 of 5 | | Rogue Fitness | 3rd | 3 of 3 | 0 of 2 | 3 of 5 | | Bowflex | 4th | 3 of 3 | 1 of 2 | 4 of 5 | | Peloton | 5th | 2 of 3 | 1 of 2 | 3 of 5 | | Concept2 | 6th | 1 of 3 | 0 of 2 | 1 of 5 | | Titan Fitness | 7th | 2 of 3 | 0 of 2 | 2 of 5 | | Technogym | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | | LifeSpan | Not ranked | 0 of 3 | 0 of 2 | 0 of 5 | ## Every AI answer about home fitness equipment brands - Asked ChatGPT "Which home fitness equipment brand should I buy?": 1. Rep Fitness, 2. Bowflex, 3. Rogue Fitness, 4. NordicTrack, 5. Titan Fitness - Asked ChatGPT "What are the best home fitness equipment brands?": 1. Rep Fitness, 2. Rogue Fitness, 3. NordicTrack, 4. Concept2, 5. Bowflex, 6. Titan Fitness, 7. Peloton - Asked ChatGPT "What's the best home fitness equipment brand for home workouts?": 1. Rep Fitness, 2. NordicTrack, 3. Peloton, 4. Rogue Fitness, 5. Bowflex - Searched Google, AI Overview "best home gym equipment": 1. Rep Fitness, 2. Bowflex - Searched Google, AI Overview "treadmill brand": 1. NordicTrack, 2. Peloton Not named in any answer: Technogym and LifeSpan. Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for home fitness equipment brands worldwide in September 2026? - In September 2026, NordicTrack lost share of searches among home fitness equipment brands worldwide, from 12.5% to 9.4%. ## Month by month | Month | NordicTrack estimated searches | NordicTrack Share of Search | NordicTrack rank | Titan Fitness estimated searches | Titan Fitness Share of Search | Titan Fitness rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 199K | 9.7% | 3 | 74K | 3.6% | 7 | | Nov 2025 | 333K | 14.1% | 2 | 110K | 4.7% | 7 | | Dec 2025 | 369K | 16.4% | 2 | 90.5K | 4% | 7 | | Jan 2026 | 398K | 16.8% | 2 | 90.5K | 3.8% | 8 | | Feb 2026 | 287K | 15.4% | 2 | 74K | 4% | 7 | | Mar 2026 | 265K | 13.9% | 2 | 90.5K | 4.7% | 6 | | Apr 2026 | 205K | 11.2% | 3 | 74K | 4% | 7 | | May 2026 | 192K | 10.6% | 3 | 90.5K | 5% | 7 | | Jun 2026 | 197K | 12.2% | 3 | 74K | 4.6% | 7 | | Jul 2026 | 221K | 13.3% | 2 | 74K | 4.5% | 7 | | Aug 2026 | 209K | 12.5% | 3 | 74K | 4.4% | 7 | | Sep 2026 | 154K | 9.4% | 3 | 74K | 4.5% | 7 | ## How each brand is measured Brandwave collects information about searches that people make online using NordicTrack’s and Titan Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **NordicTrack**: Measured on the search terms “nordictrack”, “nordictrack 1750”, “nordictrack commercial 1750” and “nordictrack treadmill”, summed into one figure. - **Titan Fitness**: Measured on the search term “titan fitness”. - [NordicTrack profile](/demand/global-en/brands/nordictrack) - [Titan Fitness profile](/demand/global-en/brands/titan-fitness) - [All home fitness equipment brands worldwide](/demand/global-en/categories/fitness-equipment-brands): The set both shares are measured inside, 9 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is NordicTrack or Titan Fitness more popular in search? In September 2026, NordicTrack had more branded searches than Titan Fitness among home fitness equipment brands worldwide. NordicTrack had about 154,000 branded searches, while Titan Fitness had 74,000. NordicTrack made up 9.4% of all home fitness equipment brand searches we track, and Titan Fitness accounted for 4.5%. ## Cite this page Brandwave. "NordicTrack vs Titan Fitness: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/nordictrack-vs-titan-fitness This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nordictrack-vs-titan-fitness. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.