--- title: "Nomination vs Pandora: Which is searched more?" description: "Is Nomination or Pandora more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jewellery charm brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/nomination-vs-pandora" publisher: "Brandwave" --- # Nomination vs Pandora: Which is searched more? Is Nomination or Pandora more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Jewellery charm brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Nomination and Pandora - **Competitive set**: Jewellery charm brands - **Market**: Global - **Month measured**: Sep 2026 - **Nomination Share of Search**: 3.8% - **Pandora Share of Search**: 19.8% ## Is Nomination or Pandora more popular in search? - In September 2026, Pandora had more branded searches than Nomination among jewellery charm brands worldwide. Pandora had about 1.6 million branded searches, while Nomination had 300,000. Pandora made up 19.8% of all jewellery charm brand searches we track, and Nomination accounted for 3.8%. - Pandora was ahead of Nomination in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Nomination’s share of searches among jewellery charm brands worldwide moved from 3.6% to 3.8%, and its estimated monthly branded searches held steady at 300K. - Across the 12 months ending September 2026, Pandora’s share of searches among jewellery charm brands worldwide moved from 18.7% to 19.8%, and its estimated monthly branded searches held steady at 1.6M. ## Top jewellery charm brands in ChatGPT and Google AI Overviews In three ChatGPT questions and one Google AI Overview, Pandora was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Nomination was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Pandora was listed before Nomination in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Pandora | 1st | 3 of 3 | 0 of 1 | 3 of 4 | | Thomas Sabo | 2nd | 3 of 3 | 0 of 1 | 3 of 4 | | Swarovski | 3rd | 3 of 3 | 0 of 1 | 3 of 4 | | Mejuri | 4th | 2 of 3 | 1 of 1 | 3 of 4 | | Nomination | 5th | 2 of 3 | 0 of 1 | 2 of 4 | | Tiffany & Co. | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | | Meadowlark | Not ranked | 0 of 3 | 0 of 1 | 0 of 4 | ## Every AI answer about jewellery charm brands - Asked ChatGPT "Which jewellery charm brand should I buy?": 1. Pandora, 2. Mejuri, 3. Thomas Sabo, 4. Swarovski - Asked ChatGPT "What are the best jewellery charm brands?": 1. Pandora, 2. Thomas Sabo, 3. Nomination, 4. Swarovski, 5. Mejuri - Asked ChatGPT "What's the best jewellery charm brand for bracelet charms?": 1. Pandora, 2. Thomas Sabo, 3. Swarovski, 4. Nomination - Searched Google, AI Overview "jewellery charm brands": 1. Mejuri Not named in any answer: Tiffany & Co. and Meadowlark. Brands are listed in the order each answer named them. The answers were collected in the United States on October 19, 2026. ## How did search popularity change for jewellery charm brands worldwide in September 2026? - In September 2026, Pandora overtook Tiffany & Co. to rank 2nd among jewellery charm brands worldwide, with 19.8% of the searches. - Nomination’s share of searches among jewellery charm brands worldwide has gained ground for 3 months in a row, from 3% to 3.8% in September 2026. ## Month by month | Month | Nomination estimated searches | Nomination Share of Search | Nomination rank | Pandora estimated searches | Pandora Share of Search | Pandora rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 300K | 3.6% | 5 | 1.6M | 18.7% | 3 | | Nov 2025 | 602K | 4.5% | 5 | 3.5M | 25.9% | 2 | | Dec 2025 | 669K | 4.1% | 5 | 4.6M | 28% | 2 | | Jan 2026 | 270K | 2.8% | 6 | 1.9M | 19.8% | 2 | | Feb 2026 | 245K | 2.6% | 6 | 1.7M | 18.1% | 2 | | Mar 2026 | 270K | 3.4% | 5 | 1.6M | 19.5% | 2 | | Apr 2026 | 220K | 2.8% | 5 | 1.4M | 17.2% | 3 | | May 2026 | 220K | 2.3% | 6 | 2M | 21.3% | 2 | | Jun 2026 | 245K | 3% | 5 | 1.9M | 23.2% | 2 | | Jul 2026 | 300K | 3.6% | 5 | 1.7M | 20.2% | 2 | | Aug 2026 | 300K | 3.6% | 5 | 1.6M | 18.8% | 3 | | Sep 2026 | 300K | 3.8% | 5 | 1.6M | 19.8% | 2 | ## How each brand is measured Brandwave collects information about searches that people make online using Nomination’s and Pandora’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Nomination**: Measured on the search terms “nomination bracelet”, “nomination charms” and “nomination italy”, summed into one figure. - **Pandora**: Measured on the search terms “pandora charms” and “pandora jewelry”, summed into one figure. - [Nomination profile](/demand/global-en/brands/nomination) - [Pandora profile](/demand/global-en/brands/pandora) - [All jewellery charm brands worldwide](/demand/global-en/categories/jewellery-charm-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Nomination or Pandora more popular in search? In September 2026, Pandora had more branded searches than Nomination among jewellery charm brands worldwide. Pandora had about 1.6 million branded searches, while Nomination had 300,000. Pandora made up 19.8% of all jewellery charm brand searches we track, and Nomination accounted for 3.8%. ## Cite this page Brandwave. "Nomination vs Pandora: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/nomination-vs-pandora This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nomination-vs-pandora. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.