---
title: "NOMATIC vs Peak Design: Which is more popular by branded search?"
description: "Which is more popular in search, NOMATIC or Peak Design? Compare estimated monthly branded-search demand and Share of Search inside the Travel backpack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time."
canonical: "https://gobrandwave.com/demand/global-en/compare/nomatic-vs-peak-design"
publisher: "Brandwave"
---

# NOMATIC vs Peak Design: Which is more popular by branded search?

Which is more popular in search, NOMATIC or Peak Design? Compare estimated monthly branded-search demand and Share of Search inside the Travel backpack brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

## Key facts

- **Compared**: NOMATIC and Peak Design
- **Competitive set**: Travel backpack brands
- **Market**: Global
- **Month measured**: Aug 2026
- **NOMATIC Share of Search**: 6.6%
- **Peak Design Share of Search**: 36.6%

## Which is more popular in search, NOMATIC or Peak Design?

- In August 2026, Peak Design had more branded searches than NOMATIC among travel backpack brands worldwide. Peak Design was estimated to have 211K branded searches compared to NOMATIC’s 37.9K, and held a 36.6% Share of Search versus NOMATIC’s 6.6%.
- Peak Design was ahead of NOMATIC in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, NOMATIC’s estimated Share of Search among travel backpack brands worldwide moved from 9.1% to 6.6%, and its estimated monthly branded searches moved from 46.9K to 37.9K.
- Across the 11 months ending August 2026, Peak Design’s estimated Share of Search among travel backpack brands worldwide moved from 40.9% to 36.6%, and its estimated monthly branded searches held steady at 211K.

## How did search popularity change for travel backpack brands worldwide in August 2026?

- In August 2026, Peak Design gained estimated Share of Search among travel backpack brands worldwide, from 36% to 36.6%.
- Estimated monthly branded searches for NOMATIC worldwide fell 19.3% over 11 measured months, from 46.9K to 37.9K in August 2026.

## Month by month

| Month | NOMATIC estimated searches | NOMATIC Share of Search | NOMATIC rank | Peak Design estimated searches | Peak Design Share of Search | Peak Design rank |
| --- | --- | --- | --- | --- | --- | --- |
| Oct 2025 | 46.9K | 9.1% | 3 | 211K | 40.9% | 2 |
| Nov 2025 | 50.5K | 7.9% | 3 | 261K | 41.1% | 2 |
| Dec 2025 | 46.4K | 8.2% | 3 | 214K | 37.7% | 2 |
| Jan 2026 | 50.3K | 9.7% | 3 | 211K | 40.6% | 2 |
| Feb 2026 | 42.7K | 9.7% | 3 | 174K | 39.6% | 2 |
| Mar 2026 | 38K | 7.3% | 4 | 214K | 40.9% | 2 |
| Apr 2026 | 37.7K | 7.9% | 3 | 175K | 36.6% | 2 |
| May 2026 | 37.7K | 7.2% | 4 | 211K | 40.5% | 2 |
| Jun 2026 | 37.9K | 7.3% | 4 | 211K | 40.6% | 2 |
| Jul 2026 | 33.7K | 7% | 4 | 173K | 36% | 2 |
| Aug 2026 | 37.9K | 6.6% | 4 | 211K | 36.6% | 2 |
| Sep 2026 | — | — | — | — | — | — |

## How each brand is measured

Brandwave collects information about searches that people make online using NOMATIC’s and Peak Design’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

- **NOMATIC**: Measured on the search terms “nomatic”, “nomatic backpack”, “nomatic com”, “nomatic travel backpack” and “travel backpack nomatic”, summed into one figure.
- **Peak Design**: Measured on the search terms “peak design”, “peak design travel backpack”, “peakdesign”, “peakdesign com” and “travel backpack peak design”, summed into one figure.

- [NOMATIC profile](/demand/global-en/brands/nomatic)
- [Peak Design profile](/demand/global-en/brands/peak-design)
- [All travel backpack brands worldwide](/demand/global-en/categories/travel-backpack-brands): The set both shares are measured inside, 5 brands.

## Methodology

- [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused.

## Frequently asked questions

### Which is more popular in search, NOMATIC or Peak Design?

In August 2026, Peak Design had more branded searches than NOMATIC among travel backpack brands worldwide. Peak Design was estimated to have 211K branded searches compared to NOMATIC’s 37.9K, and held a 36.6% Share of Search versus NOMATIC’s 6.6%.

## Cite this page

Brandwave. "NOMATIC vs Peak Design: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/nomatic-vs-peak-design

This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nomatic-vs-peak-design. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.