--- title: "Nom Nom vs PetPlate: Which is more popular by branded search?" description: "Which is more popular in search, Nom Nom or PetPlate? Compare estimated monthly branded-search demand and Share of Search inside the Fresh dog food delivery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/nom-nom-vs-petplate" publisher: "Brandwave" --- # Nom Nom vs PetPlate: Which is more popular by branded search? Which is more popular in search, Nom Nom or PetPlate? Compare estimated monthly branded-search demand and Share of Search inside the Fresh dog food delivery brands set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Nom Nom and PetPlate - **Competitive set**: Fresh dog food delivery brands - **Market**: Global - **Month measured**: Aug 2026 - **Nom Nom Share of Search**: 0.77% - **PetPlate Share of Search**: 1.2% ## Which is more popular in search, Nom Nom or PetPlate? - In August 2026, PetPlate had more branded searches than Nom Nom among fresh dog food delivery brands worldwide. PetPlate was estimated to have 8.5K branded searches compared to Nom Nom’s 5.7K, and held a 1.2% Share of Search versus Nom Nom’s 0.77%. - The lead changed hands 4 times in the 11 months ending August 2026: Nom Nom took it in February 2026, PetPlate took it in May 2026, Nom Nom took it in June 2026, PetPlate took it in July 2026. - Across the 11 months ending August 2026, Nom Nom’s estimated Share of Search among fresh dog food delivery brands worldwide moved from 1.1% to 0.77%, and its estimated monthly branded searches moved from 7.2K to 5.7K. - Across the 11 months ending August 2026, PetPlate’s estimated Share of Search among fresh dog food delivery brands worldwide moved from 1.5% to 1.2%, and its estimated monthly branded searches moved from 9.4K to 8.5K. ## How did search popularity change for fresh dog food delivery brands worldwide in August 2026? - Estimated monthly branded searches for Nom Nom worldwide fell 21.5% over 11 measured months, from 7.2K to 5.7K in August 2026. ## Month by month | Month | Nom Nom estimated searches | Nom Nom Share of Search | Nom Nom rank | PetPlate estimated searches | PetPlate Share of Search | PetPlate rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 7.2K | 1.1% | 7 | 9.4K | 1.5% | 6 | | Nov 2025 | 5.6K | 0.99% | 7 | 7.3K | 1.3% | 6 | | Dec 2025 | 5.6K | 1% | 7 | 7.5K | 1.4% | 6 | | Jan 2026 | 6.7K | 0.95% | 7 | 7.9K | 1.1% | 6 | | Feb 2026 | 7.9K | 1.3% | 6 | 6.4K | 1% | 7 | | Mar 2026 | 8.2K | 1.3% | 6 | 7K | 1.1% | 7 | | Apr 2026 | 6.7K | 1.1% | 6 | 5.7K | 0.95% | 7 | | May 2026 | 5.6K | 0.88% | 7 | 6K | 0.94% | 6 | | Jun 2026 | 5.6K | 0.69% | 6 | 4.9K | 0.6% | 7 | | Jul 2026 | 5.7K | 0.74% | 7 | 6K | 0.79% | 6 | | Aug 2026 | 5.7K | 0.77% | 7 | 8.5K | 1.2% | 6 | | Sep 2026 | — | — | — | — | — | — | ## How each brand is measured Brandwave collects information about searches that people make online using Nom Nom’s and PetPlate’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Nom Nom**: Measured on the search terms “nom nom dog food”, “nom nom now”, “nom nom pet food”, “nomnom dog food” and “nomnomnow”, summed into one figure. - **PetPlate**: Measured on the search terms “pet plate”, “pet plate dog food”, “petplate” and “petplate dog food”, summed into one figure. - [Nom Nom profile](/demand/global-en/brands/nom-nom) - [PetPlate profile](/demand/global-en/brands/petplate) - [All fresh dog food delivery brands worldwide](/demand/global-en/categories/fresh-dog-food-brands): The set both shares are measured inside, 7 brands. ## Methodology - [How is branded search demand measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Which is more popular in search, Nom Nom or PetPlate? In August 2026, PetPlate had more branded searches than Nom Nom among fresh dog food delivery brands worldwide. PetPlate was estimated to have 8.5K branded searches compared to Nom Nom’s 5.7K, and held a 1.2% Share of Search versus Nom Nom’s 0.77%. ## Cite this page Brandwave. "Nom Nom vs PetPlate: Which is more popular by branded search?". https://gobrandwave.com/demand/global-en/compare/nom-nom-vs-petplate This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nom-nom-vs-petplate. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.