--- title: "Nintendo vs Take-Two: Which is searched more?" description: "Is Nintendo or Take-Two more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Game publishers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time." canonical: "https://gobrandwave.com/demand/global-en/compare/nintendo-vs-take-two" publisher: "Brandwave" --- # Nintendo vs Take-Two: Which is searched more? Is Nintendo or Take-Two more popular in search? Compare estimated monthly branded-search demand and Share of Search inside the Game publishers set worldwide. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time. ## Key facts - **Compared**: Nintendo and Take-Two - **Competitive set**: Game publishers - **Market**: Global - **Month measured**: Sep 2026 - **Nintendo Share of Search**: 62.3% - **Take-Two Share of Search**: 2.2% ## Is Nintendo or Take-Two more popular in search? - In September 2026, Nintendo had more branded searches than Take-Two among game publishers worldwide. Nintendo had about 4.1 million branded searches, while Take-Two had 145,000. Nintendo made up 62.3% of all game publisher searches we track, and Take-Two accounted for 2.2%. - Nintendo was ahead of Take-Two in every measured month of the 12 months ending September 2026. - Across the 12 months ending September 2026, Nintendo’s share of searches among game publishers worldwide moved from 69.1% to 62.3%, and its estimated monthly branded searches moved from 3.4M to 4.1M. - Across the 12 months ending September 2026, Take-Two’s share of searches among game publishers worldwide moved from 2% to 2.2%, and its estimated monthly branded searches moved from 98.6K to 145K. ## Top game publishers in ChatGPT and Google AI Overviews In three ChatGPT questions and two Google AI Overviews, Nintendo appeared in all five answers. Take-Two was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Nintendo was listed before Take-Two in every answer. Brands get a higher AI rank if they are mentioned earlier in the answers that list options. | Brand | AI rank | ChatGPT answers that named it | Google AI Overviews that named it | All answers that named it | | --- | --- | --- | --- | --- | | Nintendo | 1st | 3 of 3 | 2 of 2 | 5 of 5 | | Capcom | 2nd | 2 of 3 | 1 of 2 | 3 of 5 | | Ubisoft | 3rd | 0 of 3 | 2 of 2 | 2 of 5 | | The Legend of Zelda | 4th | 1 of 3 | 1 of 2 | 2 of 5 | | Square Enix | 5th | 1 of 3 | 0 of 2 | 1 of 5 | | Activision Blizzard | 6th | 0 of 3 | 1 of 2 | 1 of 5 | | Take-Two | 7th | 1 of 3 | 0 of 2 | 1 of 5 | | EA Sports FC | 8th | 1 of 3 | 0 of 2 | 1 of 5 | ## Every AI answer about game publishers - Asked ChatGPT "Which game publisher should I buy?": 1. Nintendo, 2. Capcom, 3. Take-Two - Asked ChatGPT "What are the best game publisher brands?": 1. Nintendo, 2. Capcom, 3. Square Enix, 4. The Legend of Zelda, 5. EA Sports FC - Asked ChatGPT "What's the best game publisher for family gaming?": 1. Nintendo - Searched Google, AI Overview "game publishers": 1. Nintendo, 2. Ubisoft, 3. Activision Blizzard, 4. The Legend of Zelda - Searched Google, AI Overview "video game publishers": 1. Nintendo, 2. Ubisoft, 3. Capcom Brands are listed in the order each answer named them. The answers were collected in the United States on October 21, 2026. ## How did search popularity change for game publishers worldwide in September 2026? - In September 2026, Capcom overtook Take-Two to rank 3rd among game publishers worldwide, with 4.6% of the searches. - In September 2026, Take-Two lost share of searches among game publishers worldwide, from 6.1% to 2.2%. - In September 2026, Nintendo lost share of searches among game publishers worldwide, from 64.4% to 62.3%. ## Month by month | Month | Nintendo estimated searches | Nintendo Share of Search | Nintendo rank | Take-Two estimated searches | Take-Two Share of Search | Take-Two rank | | --- | --- | --- | --- | --- | --- | --- | | Oct 2025 | 3.4M | 69.1% | 1 | 98.6K | 2% | 5 | | Nov 2025 | 4.1M | 71.2% | 1 | 175K | 3% | 4 | | Dec 2025 | 4.1M | 72.4% | 1 | 97.1K | 1.7% | 6 | | Jan 2026 | 3.4M | 65.1% | 1 | 120K | 2.3% | 6 | | Feb 2026 | 3.4M | 66.7% | 1 | 145K | 2.9% | 5 | | Mar 2026 | 3.4M | 64.1% | 1 | 97.1K | 1.9% | 5 | | Apr 2026 | 3.4M | 63.3% | 1 | 118K | 2.2% | 5 | | May 2026 | 3.4M | 64.8% | 1 | 213K | 4.1% | 5 | | Jun 2026 | 3.4M | 64.4% | 1 | 213K | 4.1% | 5 | | Jul 2026 | 3.4M | 67.6% | 1 | 98.6K | 2% | 6 | | Aug 2026 | 3.4M | 64.4% | 1 | 316K | 6.1% | 3 | | Sep 2026 | 4.1M | 62.3% | 1 | 145K | 2.2% | 5 | ## How each brand is measured Brandwave collects information about searches that people make online using Nintendo’s and Take-Two’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading. - **Nintendo**: Measured on the search term “nintendo”. - **Take-Two**: Measured on the search terms “take two” and “take two games”, summed into one figure. - [Nintendo profile](/demand/global-en/brands/nintendo) - [Take-Two profile](/demand/global-en/brands/take-two) - [All game publishers worldwide](/demand/global-en/categories/game-publishers): The set both shares are measured inside, 8 brands. ## Methodology - [How is the Brand Demand Index measured?](/demand/methodology): Where the figures come from, what they compare, and how they may be reused. ## Frequently asked questions ### Is Nintendo or Take-Two more popular in search? In September 2026, Nintendo had more branded searches than Take-Two among game publishers worldwide. Nintendo had about 4.1 million branded searches, while Take-Two had 145,000. Nintendo made up 62.3% of all game publisher searches we track, and Take-Two accounted for 2.2%. ## Cite this page Brandwave. "Nintendo vs Take-Two: Which is searched more?". https://gobrandwave.com/demand/global-en/compare/nintendo-vs-take-two This page is also available as HTML at https://gobrandwave.com/demand/global-en/compare/nintendo-vs-take-two. Brandwave publishes an index of its Markdown pages at https://gobrandwave.com/llms.txt.